Last year, I got carried away with growth.
Chasing...
New followers.
New clients.
New sales.
Hey, I've got a business to run.
A family to feed, you understand.
But what about my existing clients?
The ones who trusted me first?
They deserved better from me, for sure.
Their money should mean even more.
So, last week, I reached out and reconnected.
Caught up with those old clients.
Reminisced about our past successes.
Discussed family, life, and biz goals.
It felt rewarding to answer their questions.
Offering free help and guidance.
I revised a client's project landing page and formatted another's whitepaper.
All pro bono.
This experience served as a much-needed reality check.
These are the people who believed in me first.
They took a chance on my promise to deliver.
They entrusted me with their hard-earned money.
And I owed them my undivided attention and support.
I should do this more often.
When someone hires you, maintain that connection.
After the contract ends, continue being there for them.
They trusted you with their hard-earned cash.
Give them certainty, no doubts.
From now on, I'll prioritize nurturing these relationships.
Consistently adding value and ensuring their success matters most.
New opportunities will always arise in this fast-paced space.
Growth is essential, but not at the expense of those who believed in me from the start.
#SoftwareDevelopment #agency #software
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