🥰 Le Clu3 Brings NFT-Based Loyalty Perks to Private Banking 👍
In a first for the world of private banking, Indosuez—the global wealth management arm of leading French bank, Crédit Agricole—has launched Le Clu3, a private NFT-driven membership club for its high-end clientele.
Le Clu3 was created by SiaXperience, the digital design agency of Sia Partners, alongside French Web3 platform METAV.RS.
While such a loyalty program model has more recently been the modus operandi for fashion brands like Adidas, Lacoste, and Louis Vuitton, according to METAV.RS co-founder and CEO Simon Foucher, the aim here is to “create a strong community of next-generation clients” for wealth management.
