For 7 consecutive days, do just one thing: Every time you feel “annoyed / troublesome / here we go again / why is it still like this,” write it down.
Do not analyze, do not optimize, just record: • What you are doing • Why you are unhappy • Frequency (daily / weekly / occasionally)
Key point: frequency > intensity
Step 2: Filter out 'non-product awkwardness'
After a week, go through the list and delete three categories: • Emotional (dislike a certain person) • Ability (I am not good at this) • One-time (happens only once a year)
What remains is basically productizable friction.
Step 3: Turn 'awkwardness' into a product prototype using three questions
For each point that remains, ask the following three questions:
1️⃣ How am I currently 'temporarily solving' this? • Record it in Excel? • Write it in the memo? • Send it to myself? • Memorize it in my mind?
The uglier the temporary solution, the higher the product value.
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2️⃣ If this thing disappears tomorrow, would I be in pain? • Would it take more time? • Is it prone to mistakes? • Does the psychological burden increase?
This step is to verify the authenticity of the need.
⸻
3️⃣ Can this solution be understood by others in 30 seconds?
If you need a lengthy explanation, then it might be a process, not a product.
For 7 consecutive days, do just one thing: Every time you feel “annoyed / troublesome / here we go again / why is it still like this,” write it down.
Do not analyze, do not optimize, just record: • What you are doing • Why you are unhappy • Frequency (daily / weekly / occasionally)
Key point: frequency > intensity
Step 2: Filter out 'non-product awkwardness'
After a week, go through the list and delete three categories: • Emotional (dislike a certain person) • Ability (I am not good at this) • One-time (happens only once a year)
What remains is basically productizable friction.
Step 3: Turn 'awkwardness' into a product prototype using three questions
For each point that remains, ask the following three questions:
1️⃣ How am I currently 'temporarily solving' this? • Record it in Excel? • Write it in the memo? • Send it to myself? • Memorize it in my mind?
The uglier the temporary solution, the higher the product value.
⸻
2️⃣ If this thing disappears tomorrow, would I be in pain? • Would it take more time? • Is it prone to mistakes? • Does the psychological burden increase?
This step is to verify the authenticity of the need.
⸻
3️⃣ Can this solution be understood by others in 30 seconds?
If you need a lengthy explanation, then it might be a process, not a product.