May 13th is Luna’s first anniversary.

Luna's story is actually very similar to that of domestic public funds and many subjective or quantitative over-subscription private equity funds in the past 20 years. Here is a quote from a fund veteran:

source:ETF Saves the World

It also feels like a story about digging for gold:

There was a wall and you could tell it was about to collapse.

There is a lot of gold buried in the corner. Many people go to dig for gold.

2/3 You tell people around you that the wall is really dangerous. Although you might dig up gold, you might also be crushed to death by the wall which may collapse at any time.

Someone believed you and didn't dig for gold.

But the wall didn't fall down for one, two, or three days.

These people began to murmur in their hearts: Why do you say it is dangerous? Look at those people digging, they are so happy!

Bro, you are not good enough? What the hell is CFA? You bought the certificate.

On the Nth day, the wall collapsed.

Most of the gold diggers were buried.

You thought that those people who listened to your advice would come back to apologize to you and thank you for saving their lives.

But they said, you could have dug gold for three days and run away before the wall reached. Do you know how much you caused us to lose?

Is this a story? No, this is the story of Luna and celebrity public fundraising.

#luna #terra