The DeFi project led by the Trump family—'World Liberty Financial'—has recently been aggressively purchasing DeFi tokens, spending a total of about $45 million to date, with the latest transaction occurring this morning (16th), purchasing 134,000 ONDO tokens for $250,000.

According to reports, Ondo Finance focuses on RWA tokenization, enhancing liquidity and efficiency in financial markets through products like the tokenized short-term government bond fund OUSG and interest-bearing stablecoin USDY. Motivated by the news, Ondo (ONDO) rose 14.5% today to $2.06.

On the other hand, the CoW Protocol token COW used by World Liberty Financial for token trading has also seen strong growth, currently at $0.9291, having surged 41.5% in the past 24 hours.

According to data from on-chain tracking platforms Lookonchain and Arkham Intelligence, World Liberty Financial has spent a total of $44.75 million buying the following cryptocurrencies since the end of November.

  • Ethereum (ETH): $30 million purchased 8,105 pieces;

  • Coinbase Wrapped BTC (cbBTC): $10 million purchased 103 pieces;

  • Chainlink (LINK): $2 million purchased 78,387 pieces;

  • Aave (AAVE): $2 million purchased 6,137 pieces;

  • Ethena (ENA): $500,000 purchased 509,955 pieces;

  • Ondo (ONDO): $250,000 purchased 134,216 pieces.

World Liberty Financial is a multi-functional DeFi platform that allows users to lend cryptocurrencies, establish liquidity pools, and trade stablecoins, with WLFI serving as the governance token, representing users' participation rights in platform decision-making.

The 'Chief Cryptocurrency Advocate' of this DeFi project is none other than the upcoming U.S. President Donald Trump, with his two sons Eric and Donald Trump Jr. serving as 'Web3 Ambassadors', while Barron Trump is titled as the 'DeFi Visionary'.

Nansen research analyst Nicolai Søndergaard stated that World Liberty Financial's large-scale purchase of various tokens may not just be for investment, but a strategy to 'gain market trust', bringing more topics and positive aura to its own project.

He further pointed out that if these assets perform well, the overall development of the World Liberty Financial project will benefit as well.