$PEPE Pepe Coin (PEPE) is a meme-based cryptocurrency inspired by the "Pepe the Frog" internet meme. It belongs to the meme coin category, similar to Dogecoin and Shiba Inu, and thrives on community-driven hype rather than intrinsic utility. Launched in 2023, it quickly gained attention due to its humorous branding and social media presence.

PEPE is highly speculative, with its value driven by market sentiment and online trends, leading to extreme price volatility. It is primarily traded on decentralized and centralized exchanges that list meme coins. Despite its popularity, Pepe Coin lacks a fundamental use case, making it a high-risk investment.

Investors are attracted to its potential for short-term gains but must be cautious of scams and pump-and-dump schemes common in meme coin markets. As with all investments, thorough research and risk management are crucial.