Is Google’s NFT Gaming Ad Policy a Game-Changer? 👾
#Google ’s latest policy update allows NFT gaming ads, but with strict conditions. Starting Sept. 15, blockchain-based NFT #gaming ads will be permitted, as long as they don’t promote gambling.
This change applies exclusively to games meeting specific criteria, such as those enabling in-game item purchases like virtual apparel, weapons, or armor.
However, ads for games involving NFT wagering or real-world rewards will remain banned.
Developers promoting gambling-related content integrating NFTs must adhere to Google’s Gambling and games policy. This shift follows Google’s 2018 ban on cryptocurrency-related #advertising , which it is now cautiously revising to accommodate certain crypto businesses registered with regulatory authorities.