The launch of ChatGPT in November last year has seen a continued increase in searches for “AI” on Google, much more so than crypto-related terms.Google users were far more interested in looking up artificial intelligence (AI) than “Bitcoin” or “crypto” this year, according to data from Google Trends. Since 2020, search interest for “Bitcoin” and, occasionally, “crypto” had managed to outpace searches for “AI,” however, Google’s data shows this started to flip around August 2022.Searches for “AI” broke out around November 2022, the same month that OpenAI’s ChatGPT was launched, and has widened the gap from crypto-related search terms since.Worldwide search interest in “AI” currently commands a Google Trends score of 91, while Bitcoin sits at 22. Google scores search terms from 0 to 100 based on a topic’s proportion to total searches across all topics. The results may not come as a surprise, as Bitcoin $BTC has continued to suffer from the tail-end of a bear market cycle lasting for the latter half of 2021 and most of 2022. However, it began regaining lost ground over the course of this year.Bitcoin began the year at $16,900 — far below its all-time high of $68,729 on Nov. 11, 2021, but has since gained around 150% to reach a price of $43,400 at the time of publication, per CoinMarketCap data.Google Trends shows Bitcoin saw the most interest from El Salvador, Nigeria, Netherlands, Brazil, and Switzerland.On the other hand, artificial intelligence had a banner year for developments, ranging from fears that AI could take actors’ jobs, a proliferation of AI nude services, and excitement over new chatbots, including ChatGPT, Google Bard, Meta AI and GrokAI — the latter of which was launched by tech billionaire Elon Musk.Google Trend data shows particular interest in AI from users in Vietnam, China, the Philippines and Myanmar.Crypto X (formerly Twitter) user Autism Capital was among the first to point out the trend in a Dec. 26 post addressed to their 249,900 followers. One of the comments on the post suggested the disparity was due to Bitcoin and crypto being a relatively older point of interest when compared to AI — meaning that people have already extensively looked up the crypto terms in prior years.In July, AI also became a clear-cut winner among job seekers, according to analysis from crypto data aggregator CoinGecko.It found that the launch of ChatGPT in November 2022 led to a surge in searches for “AI jobs” — beating out searches for “crypto jobs” four times over.#Bitcoin #Blockchain #Cryptocurrencies #Google #AI $BTC

Google is updating its advertising policies to include promotions for new cryptocurrency-related products, explicitly including ETFs.Google added that further explanations about the updated policy scope and requirements will be provided in January 2024.Currently, the platform allows the promotion of specific products unrelated to cryptocurrencies directly for buying, trading, or holding crypto.
According to the latest update in Google’s advertising policy, spot Bitcoin ETFs can benefit from this policy!
Google Updates Advertising Policies

Google is updating its advertising policies to include promotions for new cryptocurrency-related products, explicitly including ETFs. After updating advertising policies a few months ago to allow the promotion of specific crypto products, the tech giant is now expanding advertising policies again.
The latest update by Google aims to allow advertisers to promote financial products that offer the opportunity to trade shares in trusts accumulating significant amounts of digital currency. The tech giant stated that advertisers can promote “financial products that enable trading of shares in trusts accumulating significant digital currency” starting from January 29. Google added that further explanations about the updated policy scope and requirements will be provided in January 2024.
When these new changes take effect, advertisers will be able to expand the scope of cryptocurrency-related products they can promote across Google’s extensive network. Google had banned cryptocurrency-related ads in 2018 but has gradually softened its stance since then.
Currently, the platform allows the promotion of specific products unrelated to cryptocurrencies directly for buying, trading, or holding crypto. Additionally, advertisers can also promote NFT games enhancing user experience or unlocking new levels using blockchain-based assets.
Bitcoin ETF Coming Soon?
Google’s latest advertising policy update and its timing could further indicate that the U.S. Securities and Exchange Commission (SEC) is in the process of approving spot Bitcoin ETFs. The update notably includes the phrase “advertisers offering Crypto Para Trusts targeting the U.S.” In investing, investment trusts and ETFs are often used interchangeably to refer to products providing exposure to a fundamental asset or index.
Nothing has been officially approved at this stage, but Google’s recent developments align with a period when the SEC is in advanced discussions with issuers applying to launch Bitcoin ETFs. Signs suggest approval could come in January, coinciding with the month Google updated its advertising policies.
Meanwhile, Bitcoin (BTC) took a pause after its upward trend. The leading cryptocurrency dropped to $40,400 in the early hours of Monday, but has since rebounded above $42,000.

#BinanceTournament $BTC #Bitcoin #BitcoinETF #Google

Today, Google has revised its advertising guidelines, now permitting cryptocurrency trusts, such as Bitcoin Exchange-Traded Funds (ETFs), to promote their products. Spot Bitcoin ETF issuers such as BlackRock and Franklin Templeton have wasted no time in marketing their funds, with advertisements already starting to emerge.This revision comes at an interesting time as the discussion around Bitcoin ETFs continues to gains momentum, after the US Securities and Exchange Commission (SEC) approved the first batch of spot Bitcoin ETFs in the country. Google's decision to allow advertising for Bitcoin ETFs provides these financial instruments with a much broader reach and exposure to a wider audience.The updated guidelines mean that companies managing Bitcoin ETFs can now leverage Google's advertising platform to raise awareness and attract investors. This change could contribute to increased visibility and understanding of Bitcoin ETFs among both institutional and retail investors.Google's decision aligns with the growing acceptance of Bitcoin and related investment products in mainstream finance. The move is likely to help foster a more innovative environment for Bitcoin, as it integrates more into traditional financial markets. As the industry eagerly awaits to see how well these revised guidelines are for the Bitcoin ETFs, the impact on the advertising landscape for them could be substantial. #BitcoinETF💰💰💰 #Google