Main Takeaways

  • Subscribing BNB to Simple Earn accrues interest but also auto qualifies you for rewards from Launchpool, Megadrop, and HODLer Airdrops without extra actions.

  • Learn how Binance’s innovative platforms like Launchpool and Megadrop provide early access to new tokens and engage users with Web3 projects.

  • Discover how Binance supports long-term BNB holders with HODLer Airdrops, offering retroactive rewards based on historical snapshots.


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With Binance Simple Earn your BNB holdings can effortlessly generate daily rewards. All you need to do is subscribe your BNB to either flexible or locked terms to start earning even more BNB. However, there’s more to Binance than just Simple Earn.

Did you know that by subscribing BNB to Simple Earn you also qualify for additional rewards through three other mechanisms: Launchpool, Megadrop, and HODLer Airdrops? These opportunities allow you to maximize your BNB earnings and are designed to be stacked together, offering multiple benefits simultaneously. 

  • Launchpool, introduced in 2020, enables users to farm new tokens by staking BNB, and other tokens. It has since hosted over 50 projects. 

  • Megadrop integrates Binance Earn with Binance Web3 Wallet, providing early access to tokens from projects via locking BNB and completing Web3 quests. 

  • HODLer Airdrops offer rewards based on historical snapshots of your BNB balances in Simple Earn products, providing retroactive rewards for your loyalty.

This blog will guide you through each of these mechanisms, explaining how they work. Best of all, by subscribing your BNB to Simple Earn Locked Products, you make yourself eligible for Simple Earn APR, Launchpool benefits, Megadrop rewards, and HODLer Airdrops — all at the same time! Read on as we delve deeper into each of these opportunities, helping you to fully leverage the potential of your BNB on Binance.

1 / Earn Daily Rewards with Binance Simple Earn

Simple Earn is a platform that allows users to earn rewards by depositing their digital assets, such as BNB, for either flexible or locked terms. It lets users earn interest while maintaining control over their assets. When subscribing to Simple Earn, you can choose between two products — Flexible and Locked — each offering unique benefits.

How Simple Earn Works

Flexible Products: Earn real-time APR rewards on your BNB holdings, credited to your Earn account every minute — as well as daily Bonus Tiered APR rewards! Redeem your assets at any time without penalties, giving you full access to your funds whenever needed.

Locked Products: Earn higher interest rates by committing your assets for a predetermined period. Your assets are locked for a specific term with set redemption dates. Early redemption is allowed but forfeits accrued rewards. This option is suited for users seeking higher returns and willing to commit for longer durations.

By understanding the differences, you can choose the option that best fits your financial goals. Whether you prefer flexible access to your funds or higher returns from a fixed-term commitment, Binance Simple Earn helps you maximize your earnings.

Next, we’ll explore additional ways you can earn rewards when subscribing BNB to Simple Earn, including via Launchpool, Megadrop, and HODLer Airdrops.

2 / Earn New Tokens with Binance Launchpool

Launched in 2020, Binance Launchpool allows users to earn new tokens by locking their crypto assets. In short, it provides a secure and user-friendly environment for earning new token rewards. Users can lock their BNB and other eligible tokens to receive new tokens at no additional cost. Users stake their crypto assets into dedicated pools for a specified period. Users then receive new tokens as rewards.

BNB in Simple Earn: Automatic Qualification for Launchpool

An important thing to know about Launchpool is that if you have BNB subscribed to Simple Earn (either Locked or Flexible Products), you automatically qualify for every Launchpool event that takes place while your BNB is subscribed. There’s no need to unsubscribe and then lock your BNB in Launchpool; it is counted automatically.

Steps to Participate in Launchpool using Simple Earn

1. Subscribe to Simple Earn: Choose either Flexible or Locked Products. Both are eligible, and count towards any Launchpool announced that asks users to stake BNB. 

2. Earn Rewards: Start earning airdrop tokens based on the proportion of your subscribed amount relative to the total locked amount in the Launchpool.

3. Receive Airdrop Tokens: After the locking period ends, airdrop tokens are credited to your Spot Wallet. You can also claim accrued tokens anytime during the period.

In the next section, we’ll explore Megadrop and how it can be combined with Simple Earn and Launchpool to further maximize your crypto rewards.

3 / Access Exclusive Tokens with Binance Megadrop

Megadrop is an initiative introduced by Binance in April 2024, that combines the success of Launchpool with the Binance Web3 Wallet to create a new way to earn tokens distributed through token generation events. This platform grants users early access to select Web3 project tokens before they are listed on Binance, combining the benefits of locking BNB and participating in Web3 activities to maximize rewards.


How to Participate in Megadrop

The participation process involves two main steps:

1. Lock Your BNB: Subscribe your BNB to Binance Earn’s Locked Products. The longer you lock your BNB, the greater the potential rewards. Please note that any BNB subscribed to Flexible Products does not qualify for Megadrop rewards.

2. Complete Web3 Quests: Completing Web3 quests, while optional, can significantly increase your rewards. All quests must be completed using the Binance Web3 Wallet.

Explanation of Megadrop Score Calculation

Your Megadrop Score determines the number of tokens you receive. Several factors influence this score:

1. Locked BNB Amount: The more BNB you lock, the higher your score.

2. Duration of Lock: Longer lock durations yield higher scores.

3. Web3 Quest Completion: Completing quests can boost your score significantly.

The score calculation formula is as follows:

  • Total Score = (Locked BNB Score * Web3 Quest Multiplier) + Web3 Quest Bonus

Example: If your locked BNB score is 1,200, and the Multiplier is 3 with a Bonus of 50, then, upon completing all quests, your total score would be (1,200 * 3) + 50 = 3,650. 

The system updates your score in real-time, reflecting changes based on your average daily locked BNB holdings and Web3 quest completion status. Once the participation period ends, the final score is calculated, and rewards are distributed to your Spot Wallet.

Like Launchpool, Megadrop lets users earn from locking assets, but combines that with Web3 quests, thereby serving as a gateway for users to explore the decentralized web through Binance Web3 Wallet. It’s a new way to earn and engage with the ecosystem! 

In the next section, we’ll explore HODLer Airdrops, which provide another opportunity to earn rewards by holding BNB in Binance Simple Earn products. 

4 / Earn Rewards from Past Holdings with HODLer Airdrops

HODLer Airdrops are a new reward mechanism introduced by Binance in June 2024, designed to reward users for holding BNB. Rewards are based on historical snapshots of user balances in Simple Earn, providing an incentive for long-term BNB holders. 

Unlike other reward mechanisms — such as Launchpool — that require action to be taken during a set time after an announcement, HODLer Airdrops reward users retroactively, offering a simple way to earn additional tokens. More rewards for BNB HODLers!

Steps to Benefit from HODLer Airdrops

1. Subscribe to Simple Earn: To be eligible for HODLer Airdrops, you need to subscribe your BNB to Simple Earn, choosing either Flexible or Locked Products.

2. Wait for Announcements: Stay alert for HODLer Airdrop announcements. These will inform you about participating projects and the timing of snapshots.

3. Receive Your Rewards: Once the airdrop is announced, eligible users will receive their rewards directly in their Spot Wallets within 24 hours.

HODLer Airdrops offer significant advantages without requiring any extra effort from users. Simply by holding BNB in Simple Earn products, users automatically qualify for these rewards, streamlining the process. These airdrops not only provide a high likelihood of the tokens being listed on Binance — ensuring high liquidity and trading volume — but are designed to support smaller, promising crypto projects. This support helps increase the visibility and growth of these projects within the crypto ecosystem.

Comparison with Megadrop and Launchpool

Retroactive Nature: Unlike Megadrop and Launchpool, which require active participation during the earning period, HODLer Airdrops are retroactive, rewarding users for past behavior.

Project Focus: HODLer Airdrops typically distribute tokens from smaller projects with strong fundamentals, while Megadrop and Launchpool often feature larger, more established projects.

Simplicity: HODLer Airdrops are straightforward and require no additional actions, making them an easy way for users to earn rewards.

Comparison of BNB Earning Opportunities on Binance

To help you understand the different opportunities available with BNB on Binance, here is a summary of Launchpool, Megadrop, and HODLer Airdrops — all of which can be accessed in some way, and at the same time, when subscribing BNB to Simple Earn!


By understanding and leveraging these opportunities, you can optimize your earnings on Binance, maximizing your returns while supporting a diverse range of projects.

Final Thoughts

In this blog, we’ve explored the various ways you can earn with BNB on Binance, including Simple Earn, Launchpool, Megadrop, and HODLer Airdrops. Each method offers unique benefits and opportunities to maximize your rewards:

  • Binance Simple Earn: Allows you to earn rewards through Flexible or Locked Products, providing flexibility or higher returns depending on your preference.

  • Launchpool: Enables you to farm new tokens by staking your BNB (or other eligible assets) and giving you early access to innovative projects.

  • Megadrop: Combines Binance Earn with Web3 activities, offering early access to Web3 project tokens by locking BNB and completing educational quests.

  • HODLer Airdrops: Rewards BNB holders retroactively based on historical snapshots of user balances in Simple Earn, supporting promising projects.

The important thing to remember is that these earning opportunities are not mutually exclusive. By subscribing your BNB to Simple Earn Locked Products, you can qualify for all four types of rewards, thereby maximizing your potential earnings. 

This comprehensive approach allows you to benefit from daily interest, new token farming, early Web3 project access, and retroactive rewards simultaneously.

We encourage you to explore and take advantage of these diverse earning methods. Whether you prefer the flexibility of daily withdrawals, the excitement of new token launches, or the rewards for long-term holding, Binance offers a range of options to help you grow your crypto assets. Unlock the full potential of your BNB today!

Further Reading

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