Admit it, many of you have a folder dedicated to clickers and farming games. We can assume you do. However, there are only a few projects truly worth expecting something valuable from. Blum is one of those, and in this post, we'll explain why.

In our analysis of Hamster Kombat, we mentioned the anonymity of the founders as a drawback. By the way, a day after our post, they announced their launch on the TON blockchain, got verified on Telegram, and received support from the #TON Foundation.

With Blum, the founders and developers have been participating in AMAs and answering all the questions from fans and potential partners. This approach to media presence is also seen with Sasha Plotvinov from Notcoin, and it seems to be working.

Moreover, the hype is fueled by the limited number of referrals you can invite to the project. A user might think this is only for the "chosen ones" or might select truly active people who will definitely log into the game every day. On the other hand, the project's growth could be limited. Users who don't get an invite or can't find the waiting list form may be lost. Even from those who join the waiting list, some users may drop off.

It's worth explaining what the Blum project is. Some call it a game, but in reality, the true end goal of the project is to create a hybrid DEX/CEX exchange within Telegram. If you still think it's just a game, how about the news from Binance Labs about the finale of MVB (Most Valuable Builder) Season 7, where Blum was selected from 700 submitted projects.

If they add the TON network, it will be the first DEX exchange with an order book. You might associate DEX with exchanges like DeDust or StonFi, but they operate a bit differently. Trading directly through liquidity pools without choosing the price at which you buy. In the case of Blum, trades will close while you sleep when the price reaches your expectations.

Telegram might become the new WeChat with many mini-apps and extensive functionality, so the developers want to provide users with a simple and convenient option for trading and exchanging tokens. Blum aims to be blockchain-agnostic, integrating various networks like #Ethereum , #BNBChain , #Solana , and more (over 30). This approach will allow users to trade tokens from different blockchains directly within Telegram.

Currently, Blum offers users the chance to earn BP (Blum points) for various activities within their app. These points can later be used for various benefits shared by the developers:

— Paying fees on the platform

— Participating in platform governance

— Accessing exclusive features

There are plans to divide BP mining into several seasons to maintain community interest.

Why should you pay attention to Blum?

The developers are integrating numerous crypto interaction features into the app, so users won't have to "jump" from one service to another. The list presented on blum.io of what's to be implemented includes:

— Local P2P trading

— Trading without switching networks and gas fees in native tokens

— Futures trading

Additionally, all interactions will be supported by social interactions, a reward system for completing tasks, including daily ones, and a rating system with its own rewards for activity.

Exchanges earn stable income from trading fees, making this sector attractive for investment. For example, $Scale, the token of DeDust.io, has shown over 50,000% growth (500x) since its initial sale.

Blum's success is largely due to its community and word of mouth. Everyone talks about the project's "zero marketing," but there's a catch. The project is led by Vladimir Smerkis (former head of #Binance in the CIS) and Gleb Kostarev (former VP of Binance in Asia), and their promises are getting noticed by the entire crypto community.