**Introduction to Soft Power**

Soft Power, introduced in 1990, is the ability to influence and persuade to achieve desired outcomes rather than using force.

### Iranian Citizens Turn to Hamster Kombat

As the presidential election on June 28 nears, many Iranian citizens are flocking to Hamster Kombat to earn money amidst rampant hyperinflation. The state-run news agency JameJam has echoed the government’s concerns, warning that the game promotes the dangerous trend of “earning without effort.”

“A society that turns to games like these, seeking quick fortunes instead of working hard and striving for success, will see its culture of effort and entrepreneurship diminish,” the agency stated.

### The Popularity of Hamster Kombat

Given the severe economic challenges, including Western sanctions, high inflation, and widespread unemployment, many Iranians find Hamster Kombat a crucial source of income. The game is seen by many as a "lifeline" amid these hardships.

### What is Hamster Kombat?

Hamster Kombat is a web3 game played directly on Telegram, known for its idle earning mechanism where players can accumulate coins by clicking. Players act as CEOs, logging in daily to complete tasks and gather more coins. Despite its simple gameplay, Hamster Kombat has amassed a massive following, with 200 million users out of Telegram’s 900 million user base.

### Comparisons to Axie Infinity

Many compare Hamster Kombat to Axie Infinity, a game that once provided players with an income of $1,300 per month, a significant sum for those in developing countries.

### Upcoming Token Launch

The Hamster Kombat team plans to launch its token on The Open Network (TON) in July. This follows the recent debut of Notcoin, which attracted 35 million players to its similar clicker game ahead of the NOT token launch.

**Related:** Will Hamster Kombat be Listed on Binance or OKX?

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