Web3 represents the next generation of the Internet. It is not only a technological change, but also a profound reshaping of society, economy and culture. In this context, social networks, as an important part of people's daily lives, are facing severe tests of data privacy, ownership and business models. INTO, as the world's leading Web3 social protocol, is driving the paradigm shift of global social networks with its unique token economy, decentralized identity, global user base and diversified ecological applications.

The rise of Web3 and the transformation of social networks

In the traditional Web2 era, social networking platforms controlled user data and content distribution in a centralized manner, which brought about problems such as privacy leakage and data abuse. In the Web2 era, social platforms such as X and Instagram have become an indispensable part of people's daily lives. In the new era, we are no longer satisfied with the centralized platform's control over user data, but pursue decentralized, privacy-protected and user-autonomous social networks. In contrast, Web3 emphasizes decentralization, giving users more data control and transparency, thereby better protecting user privacy and data ownership.

First of all, Web3 social platforms should be decentralized. The centralized architecture of traditional social platforms gives platform owners absolute control over user data and content, while decentralized social platforms delegate power to users. Using blockchain technology and smart contracts, users can own their own identities and data, no longer subject to any centralized institution or company. This decentralized architecture can ensure that users have greater autonomy and control in social networks, while reducing the risk of single point failures and improving the reliability and security of the platform.

Secondly, privacy protection is one of the important features of an ideal Web3 social network. In the Web2 era, users' personal data is often abused and leaked, while in the Web3 era, privacy protection has become the focus of users. Through encryption technology and distributed storage, users' personal data can be better protected, and only users themselves can authorize other people or applications to access their data. This mechanism of protecting user privacy will encourage users to share content and interact with others more confidently, thereby establishing healthier and more sustainable social relationships.

Finally, user autonomy is one of the core principles of an ideal Web3 social network. Traditional social platforms often use algorithms and strategies to control users' information flow and content display. In the Web3 era, users should be able to independently choose the content they are interested in and participate in community governance to jointly determine the development direction of the platform. Through the token economy and DAO (decentralized autonomous organization), users can become shareholders and decision makers of social platforms and jointly create a more fair and inclusive social network ecosystem.

The ideal Web3 social network should be decentralized, privacy-protecting and user-autonomous. Such a social network will bring users a more free, secure and meaningful social experience, promote the development and prosperity of the community, and create a better social future for people. The emergence of INTO has allowed us to see a paradigm shift in social networks, encouraging users to share knowledge, inspire others, and actively participate in social activities. Through social earning and other methods, INTO not only transforms users from passive information consumers to creators and sharers of information, but also provides them with actual value returns.

INTO’s innovation and leadership: co-construction, co-creation and sharing

As the world's leading Web3 social protocol, INTO is committed to building a fair and inclusive digital world, so that social, economic and cultural exchanges and innovations are no longer constrained by centralized institutions, but flow freely between communities and individuals. INTO stands out in the Web3 social track with its unique innovative advantages.

First of all, INTO’s innovativeness is reflected in its co-construction. Unlike traditional centralized projects, INTO pays more attention to community participation and contribution. INTO community members are not only users of the project, but also participants and creators of the project. Through the token incentive mechanism, users are encouraged to participate in platform construction and content creation, thereby achieving a virtuous cycle of the ecosystem. INTO’s token economic system provides users with a new incentive mechanism. Through clever designs such as social earning, star talent plan and city nodes, it encourages users to participate in social platforms and promotes fission growth among users. The clever design of this business model not only increases the enthusiasm of user participation, but also brings sustainable growth momentum to the platform.

INTO’s advancement is also reflected in its sharing. On traditional Web2 social platforms, users’ contributions are often owned by the platform, but on INTO, users can share the success and benefits of the project. Members of the INTO community can not only enjoy the benefits brought by the growth of the project, but also share the rights and interests of the project through token rewards, community governance rights, etc. INTO allows users to decide whether to share, how to share, and with whom to share, thereby establishing a more real and friendly social environment, encouraging more users to participate in community building, and forming a healthy community ecology.

Finally, INTO has pioneered a new model of co-creating the market with users. By giving users more rights and responsibilities, INTO has created a new model of co-creating the market. Community members are not only users of the platform, but also promoters and innovators of the platform's development. They provide a continuous source of power and innovation for the project through their contributions in content creation, technology development, and ecological construction. This co-creation model not only enhances users' sense of participation and belonging, but also enables INTO to quickly adapt to market changes and changes in user needs, and maintain long-term competitive advantages.

Globalization strategy and future prospects

At present, INTO has a huge global user base and diversified ecological applications, with more than 12 million users, more than 300,000 daily active users, covering more than 100 countries and regions around the world, laying a solid foundation for its global development. At present, INTO has established multiple city nodes and studio communities in Thailand, Malaysia, the Philippines and other places, actively promoting the development of local communities. These city nodes are not only the frontier bases of technology and business, but also the platform for user communication and cooperation, promoting the participation and interaction of local users and developers.

INTO has made remarkable achievements in the development of its globalization strategy, but its vision is not limited to this. In 2024, INTO will continue to deepen its globalization strategy and actively explore regions such as South Korea, Japan, and Eastern Europe. By expanding its global influence and user base, INTO will further consolidate its leading position in Web3 social networks. As more and more users and developers join INTO, the ecosystem will continue to grow, bringing new vitality and momentum.

As Web3 technology continues to mature and its application scenarios become increasingly diverse, INTO will continue to make efforts in technological innovation and ecological construction. By continuously optimizing and expanding its token economic system, decentralized identity system and diversified ecological applications, INTO will bring users a more secure, transparent and fair social experience. At the same time, as more and more users and developers join the INTO community, INTO's ecosystem will continue to grow and bring new vitality and momentum.

In general, as a potential project in the Web3 social track, INTO attracts more users and developers to join, derives a variety of user-attracting gameplay, and cleverly designs token economic incentive mechanisms. With continuous exploration and practice, INTO is expected to set off a social network revolution around the world, bringing users a safer, more transparent and fairer social experience.