Golden Finance reported that according to internal documents reviewed by people familiar with the matter and the media, ChatGPT developer OpenAI is developing a new artificial intelligence model in a project codenamed "Strawberry". The details of the project have never been reported before, and the company is currently working to demonstrate that the type of model it provides can provide advanced reasoning capabilities. The person familiar with the matter said that even within OpenAI, the working principle of "Strawberry" is a strictly guarded secret. The person familiar with the matter also revealed that the internal document describes a project using the Strawberry model, with the aim of enabling the company's artificial intelligence to not only generate answers to queries, but also to plan enough in advance to navigate the Internet autonomously and reliably to perform what OpenAI calls "deep research."