Pixelverse, a Web3 gaming ecosystem, plans to include the meme coin character MEW, based on Solana, into its real-time game rooster. The Pixelverse games operate inside the Telegram ecosystem, and this shift is expected to draw in new participants. The first meme coin based on Solana to be featured on TON will be MEW.

Kori Leon, chief operating officer of PixelVerse, told CoinDesk in a Telegram message:

“Pixelverse isn’t just about creating a game; we’re building a retail-friendly brand that captures audience attention and onboards millions to our product lines. The MEW partnership is possible as Pixelverse aims to integrate other IPs into their Pixel Universe.”

Launched in March during the Solana meme coin mania, MEW is a character and token based on cats. According to CoinGecko statistics, the token—named cat in a dog world—reached a high market valuation of about $700 million in early April.

With their in-game robots or characters, players on Pixelverse may receive token rewards. The game is estimated to have 35 million active players. The doge character from the dogecoin (DOGE) meme coin is one of the several unique characters on Pixelverse.