Layer East Media is an alliance aimed at uniting the top Web3 media in the Asia-Pacific region, helping Western projects steadily develop in this area.
On November 9, 2024, Layer East Media was officially established, launched jointly by global digital asset giant HashKey Capital and Web3 news platform Decrypt. This new media alliance not only encompasses the most influential Web3 media in the Asia-Pacific region but also has a significant scale in the area.
The council members of Layer East Media bring together blockchain media from various Asia-Pacific countries, including:
Europe and America: Decrypt
Japan: Crypto Times, Coinpost
South Korea: CoinNess, Tokenpost
Vietnam: Coin68
Thailand: Cryptomind Group, Bitcoin Addict
Indonesia: Coinvestasi
China: PANews, Foresight News, Blockbeats, Odaily, Techflow, Chaincatcher, Blocktempo, Wu Blockchain
Officially Established
Layer East Media will officially debut at the MOU signing ceremony during Thailand Blockchain Week on November 10, aiming to assist Western Web3 projects in smoothly expanding their business in the Asia-Pacific region. Due to the unique cultural backgrounds of the Asia-Pacific markets, these factors will influence corporate strategies in product promotion, user market education, and customer empowerment.
Layer East Media will help businesses navigate the complexities of the Asia-Pacific market. The alliance will also enhance connections between projects and local users by providing local information. Additionally, as a hub for information and resources, it will serve all stakeholders in the Asia-Pacific market, including Web3 media, innovative Web3 brands, investors, and policymakers.
Ilan Hazan, Co-founder of Decrypt, stated, "We are all excited to launch this top-tier Web3 media alliance in the Asia-Pacific. This marks our progress towards redefining the role of media in the Web3 era. By uniting major crypto media in Asia, Layer East Media is at the forefront of a new media model based on collaboration, transparency, and innovation."
Siya Yang, Head of Market at HashKey Capital, also pointed out that the birth of Layer East Media marks a new chapter for Web3 media. She stated, "This collaboration is the beginning of uniting the power of blockchain media in Asia, aiming to promote profound narrative building, enhance the global influence of Asia-Pacific Web3, and support innovative digital asset and decentralized technology projects from the West."
The Three Founding Principles of Layer East Media
Increase Transparency: Provide reliable and authentic information in the Web3 space;
Empower Innovators and Investors: Provide insights and expertise to support informed decision-making;
Promote Collaboration: Connect media with Web3 projects to bring innovative experiences to users.
These media outlets have been rigorously selected based on the quality of their news reporting, journalistic ethics, and ability to provide diverse, real-time information.
Future Prospects
Members of Layer East Media will gain access to exclusive content, industry insights, collaboration opportunities, and chances to expand their readership and client base.
Web3 companies will also benefit from direct interaction with the Layer East Media alliance, gaining coverage in both global and local Web3 communities, accessing major Asian markets, and establishing partnerships with alliance members.
Layer East Media will participate in major global events related to crypto, Web3, and fintech in the future, collaborating with top venture capital and communities to expand its influence.
Media in the Asia-Pacific region that align with the alliance's philosophy can contact the HashKey Capital team at capital.communications@hashkey.com to apply for membership.