The surge in $XRP reflects that the buying in this bull market will appear in unexpected ways, as new participants are entering in entirely new ways, leading me to notice a rather interesting project this year—Live4Well. I recently saw that they just had a major update.

1️⃣ Who is Live4well?

Live4well's vision is to create a global sports and fitness ecosystem and connect global sports alliances using blockchain and AI technology. The capital behind them seems quite strong. They began BUIDL last year, and only after developing products did they issue the genesis NFT this May.


Friends around me bought NFTs that were minted at a price of 0.2ETH (600U), mainly promoting the ability to exchange for 8 months of gym membership. At an average price of 70U per month for the membership, this empowerment is already close to breaking even. By the way, their partners are world-class gyms, such as Anytime Fitness, Hong Kong's largest 24/7 Fitness, and Taiwan's largest World Gym. The NFT is also the only investment target related to coin issuance.


2️⃣ Sweat from Exercise to Earn Points

Recently, Live4Well welcomed a major update. They referenced the concept of consumer rewards and introduced a brand new sports sweating points reward program, attempting to tap into the mass market.


Currently, anyone can exchange their Sweat Points through the following five main directions:


(1) Daily Exercise: Complete daily walking or calorie consumption challenges, and after syncing health data with the update symbol in the upper left corner, you can earn points if qualified.

(2) Participate in Competitions: Upload proof of participation in specified sports activities and fill in the information. After system verification, you can earn points.

(3) Sports Health Consumption: Upload relevant receipts of specified sports health expenditures and fill in the information. After system verification, you can earn points.

(4) Coach Certification: If you have a valid coach certification related to sports, you can upload it to earn points.

(5) App Training: Earn points by completing training in the Live4Well app.


3️⃣ Personal Evaluation

(1) The health theme that Live4well focuses on is something I am very optimistic about. Health and exercise, as a common language for humanity, are rarely seen in widespread applications within the blockchain industry. Whether it is stepn focusing on running or chiliz focusing on sports events, neither has established the idea of building a broad health community. Live4well may be the project with the greatest vision and the earliest start in this field, quietly building products during the bear market, taking steady steps, and seriously developing various technologies around user experience. I believe their latest universal sports reward is just the beginning of their explosion. I am confident that this field will produce a billion-dollar market opportunity in the future, and Live4well has a significant opportunity to be a leader.

(2) Compared to general cryptocurrency projects, this project undoubtedly has a more traditional gene. However, their attitude toward handling NFTs shows that they have a broader perspective than previous traditional companies issuing NFTs. At least the holders are well-utilized, with a stable floor price. The advantage of such projects is that they are relatively grounded, with smaller downside risks, making them suitable for cryptocurrency enthusiasts who love sports to participate, and at least the experience is good.

(3) There are currently three ways to participate in the live4well ecosystem: one is to directly join their points program, which is free and has no cost; the second is to pay a small fee to upgrade the membership and use their developed app for personalized AI training tracking, earning more SweatPoints and unlocking a larger redemption market. (Opening in January); the third is to purchase their NFTs, unlocking the full experience. When buying, remember to check the remaining gym memberships for the NFTs on the official website to avoid receiving the wrong goods.


4️⃣ Participate in Experience | Input invitation code (L4WLYS) to receive a welcome gift 🎁 @live4well

Apple Download: https://apple.co/4fKOC5R

Android Download: https://bit.ly/4gaK20o


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