Yes, the potential for price appreciation for the token $USUAL is due to the following reasons:

1. Activate Fee Switch (January 7, 2025): This feature allows revenue sharing for token holders, enhancing the utility and appeal of the token to investors. If more people buy and hold $USUAL to benefit from shared transaction fees, demand may increase, leading to price appreciation.

2. Community Excitement: Major upgrades or features often generate positive sentiment within the community, potentially driving demand and speculation.