In August 2024, the HTX cryptocurrency exchange launched the “Through Trials to Triumph” campaign dedicated to the 11th anniversary of the platform. During the festivities, it distributed prizes worth over 10 million USDT among 300,000 users. This was reported in a press release.
HTX Contests
The platform held 11 competitions in spot, futures and margin trading.
“The events were particularly successful in attracting new users, with over 16,000 people registering and generating nearly $570 million in trading volume,” the exchange said.
In addition, HTX awarded rewards to “returning” users: more than 18,000 dormant accounts shared 364,000 USDT for reactivation.
The Trade and Earn contest accounted for the majority of the prize pool, with $2.58 million in HTX tokens awarded to 13,600 participants. The grand winner received $68,425 in HTX.
By September 20, the crypto exchange had awarded a total of 334,832 customers with prizes worth over 10 million USDT. In addition to stablecoins, users received physical gifts, including cold wallets and tickets for Token2049.
Online and offline events
HTX's social media activities have garnered 1.89 million views, while nine X broadcasts have garnered 6.7 million views. The platform also hosted several online events on HTX Community, HTX Live, and HTX Learn.
The “Post a message with wishes” campaign received 83,755 responses, 5.74 million impressions, and 655,000 interactions in 21 days. The “Learn and Earn” activity on HTX Learn attracted over 120,000 participants.
The influencer competition attracted over 100,000 viewers across 1,226 live streams. The crypto exchange awarded the top 111 influencers at the Token2049 conference afterparty held in Singapore on September 18-19. The event was organized by HTX DAO and TRON in collaboration with Alethea AI, Tour Billion, BitWave, ChainGPT, Google Cloud, and The Block. It brought together over 1,100 representatives from the Web3 industry.
On September 17, the first of a series of meetings dedicated to the exchange's 11th anniversary took place in Singapore. Similar events will be held in Malaysia, the Netherlands, France and Kenya.
HTX (formerly Huobi) is a cryptocurrency exchange founded in 2013. The platform supports spot, futures, and P2P trading. The HTX DAO launched by it develops decentralized solutions and provides support to blockchain projects.
Let us recall that at the afterparty of the Token2049 conference, TRON founder and HTX advisor Justin Sun spoke. He spoke about the achievements of HTX and TRON, and also outlined their development strategy.