SEC.gov | SEC Charges Five Investment Advisers for Marketing Rule Violations

The SEC charged five investment advisers for Marketing Rule violations, citing misleading advertising claims and inadequate policies. Firms agreed to pay penalties and comply with SEC orders.

Five advisory firms settled with the SEC for Marketing Rule violations.
Violations included misleading advertising and failure to ensure relevance of hypothetical performance.
GeaSphere faced additional regulatory breaches such as false advertising and recordkeeping violations.
Firms agreed to pay penalties ranging from $20,000 to $100,000.
Corrective actions prior to SEC contact led to reduced penalties.
Firms consented to censure, cease and desist orders, and compliance undertakings.
SEC aims to ensure full compliance with the rules, highlighting benefits for proactive corrective measures.

Source:

https://www.sec.gov/news/press-release/2024-46

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