According to Odaily, Puma has announced a collaboration with the Web3 gaming platform UNKJD. UNKJD is a mobile game project focused on the sports sector, aiming to integrate Puma's iconic designs and content into the game. This partnership will introduce new characters, skins, and tournaments, including Puma-licensed apparel and skins. Previously, Puma has collaborated with various gaming platforms such as Playstation, Fortnite, and Rocket League.