AI+Web3 is undoubtedly the track with the most potential and explosive power in this cycle! The combination of AI and blockchain technology has spawned many innovative projects and a more complete ecosystem. Both VCs and individual investors have invested their attention and funds in AI track projects.
However, it is worth noting that most AI projects have grown significantly since their lows, with market capitalization climbing to highs, which makes us wonder whether their future growth space is limited.
Verasity, ranked 800th by market capitalization, may be a potential dark horse in the AI+Web3 community that is worth ambush!
About Verasity
Verasity is a decentralized platform for content creators and viewers that aims to create a fair and transparent system for them to tokenize their works and get rewards for watching content. It uses blockchain technology and the Proof of View system to ensure accuracy and prevent manipulation, while using a token system for transactions and rewards. Verasity is one of the few AI+Web3+advertising concept projects.
What Problems Does Verasity Solve?
Verasity's core product, VeraViews, is a decentralized digital advertising platform based on blockchain technology. Its main purpose is to solve the core problem of the advertising industry - advertising fraud. According to statistics, in 2022, advertising fraud caused more than $80 billion in losses worldwide, and it is expected that this figure may soar to $170 billion by 2028. Advertising fraud not only wastes advertisers' investments, but also disrupts the entire digital advertising ecosystem.
VeraViews has introduced its unique Proof of View (PoV) technology to effectively verify the authenticity of ad views, thereby eliminating fake traffic and malicious clicks. This technology combines artificial intelligence (AI) and machine learning (ML) to identify and analyze ad viewing behavior in real time to distinguish between real users and robot operations. Through multi-dimensional data analysis, VeraViews can ensure that every investment of advertisers is worthwhile, while improving the relevance and click-through rate of ad displays.
VeraViews' system uses blockchain technology to ensure the transparency and immutability of all data. All ad viewing data is recorded on the chain and can be verified and audited by advertisers and publishers. This transparency brings a great trust foundation to the advertising industry and sets a new industry standard for ad fraud prevention.
Application scenarios and capabilities of the VRA token
Verasity's native token VRA plays an important role in the entire system.
1. Verasity’s product VeraEsports launched the Watch to Earn model, where Verasity users can earn $VRA tokens when watching videos.
2. Users can stake $VRA tokens in the VeraWallet wallet to earn passive income, which far exceeds the income from most DeFi Farming.
3. Holding $VRA tokens not only allows you to access exclusive content on the Verasity platform, but also allows you to participate in some e-sports competitions on the VeraEsports platform and compete with other members of the community for prizes
4. Users holding VRA tokens can also directly support and contribute to the Verasity ecosystem.
Deflation helps VRA value increase
In 2022, Verasity implemented a large-scale token destruction plan, destroying more than 10 billion $VRA, accounting for about 50% of its total circulation. This move greatly reduced the supply of $VRA in the market and helped maintain the value of the token. At the same time, the destruction plan did not stop. At the end of 2023, Verasity destroyed another 50 million tokens and announced that the token staking plan would be extended to 2025, further promoting ecological tightening and reducing market circulation.
This ongoing token destruction mechanism causes the supply of $VRA to continue to decrease, and as the Verasity ecosystem expands and market demand increases, the scarcity of $VRA will become even more prominent.
Strong community and partners
Currently, $VRA has been listed on many top crypto exchanges around the world, including OKX, Huobi, KuCoin, Gate.io, etc. However, $VRA has not yet been listed on Binance, the world's largest exchange, which lays the groundwork for a potential price explosion in the future. Once $VRA is listed on Binance, the token price is expected to rise strongly due to its powerful token economic model and expanding ecosystem.
Since its launch in 2021, Verasity has continuously launched a series of products and services to the market, and has reached a strategic partnership with IAB, the world's leading advertising business organization. The IAB organization currently has 750 member companies, including world giants such as Google, Facebook, and Microsoft. Verasity is actively promoting in-depth cooperation with these giant companies.
Verasity is backed by a huge business network and user base. It has established a huge business relationship network and incentive system, accumulated B-end and C-end user groups, and its digital ecosystem has more than 150 million visitors per month.
Verasity also has a huge Web3 community base, with more than 660,000 community members and more than 93,000 coin holding addresses. $VRA itself also has a very solid value base.
VRA may be the currency with the greatest potential in the AI + Web3 track
Verasity not only revolutionizes the operation mode of the advertising industry through PoV technology, but also builds a transparent and trustworthy advertising ecosystem. With the support of AI, Verasity's advertising solutions are rapidly becoming the industry standard for global advertising fraud prevention.
From technological innovation to market potential, Verasity (VRA) is undoubtedly an underestimated dark horse in the AI + Web3 track.