Physical activity has been shown to reduce the risk of illnesses and enhance performance, akin to valuable assets like time and attention. A recent study by the Sweat Economy's move-to-earn project has quantified this value, estimating that walking 10,000 steps a day can be worth up to $6.25 for an individual, totaling over $2,280 annually. The research, led by academics from the University of Birmingham, suggests that daily physical activity holds a minimum value of $0.52, with a median value of $3.96 per person. This study, funded with $60,000 in grants, aims to create a new market centered around physical activity. The Sweat Economy's co-founder envisions a potential 'movement economy' similar to the attention economy, emphasizing the importance of recognizing the financial value of being physically active for individuals, governments, and employers. The Sweat Economy platform rewards users with SWEAT cryptocurrency for their physical activity, with plans to reinvest profits to enhance the token's value. Read more AI-generated news on: https://app.chaingpt.org/news