Author: NYBlue

Compiled by: TechFlow

Brisbane, Australia, August 7, 2024, Chainwire

Australian gemstone company NYBlue Pty Ltd is emerging as a key player in redefining the global gemstone market. The company’s strategic plan involves controlling the global supply of blue zircon, a move that has the potential to reshape the value dynamics of the global gemstone market.

Earlier this month, the company released its white paper detailing the current pre-sale and subsequent public offering of its “real world asset” cryptocurrency, and previously announced that it holds over one million carats of rare gemstones.

NYBlue's primary strategy is to systematically increase its current holdings and continue to acquire all available Cambodian blue zircon, thereby establishing control over the supply chain and potentially influencing the future value of these precious gemstones.

Earlier today, company representatives were interviewed on CryptoBanters’ Town Hall podcast, announcing that their RWA token presale has received a lot of attention from the crypto community, generating considerable interest since it was announced earlier this year.

A video posted by NYBlue asks rhetorically: "What's a more appropriate expression of love for your significant other; a piece of ordinary carbon, or something older than the Earth, extremely rare, and brilliant?"

“We believe Cambodian blue zircon should be considered one of the most extraordinary and undervalued gemstones on the market,” said Mitch Brownlie, NYBlue’s principal shareholder.

The Australian company, NYBlue, is funded by Australian agritech founder and former political consultant Mitch Brownlie, who has recently discussed the project on various podcasts, often comparing the NYBlue project to the previous gem rush, when the African gemstone “tanzanite” rose from obscurity to equal the value of diamonds.

Tanzanite Spot Price - Inspiration for NYBlue.

NYBlue has drawn inspiration from the historical trajectory of the Tanzanite market, which experienced a tenfold increase in price over a three-year period. The company expects a similar trajectory for blue zircon, aligning its strategy with past successes to anticipate a potential surge in value.

NYBlue previously announced plans to launch its gem-backed cryptocurrency, codenamed ZIRC, with each token fully backed and redeemable by one carat of blue zircon. This approach enables consumers to benefit from the appreciation of blue zircon without the risk of traditional cryptocurrency volatility. ZIRC token holders can redeem their cryptocurrency for gemstones at any time, ensuring a stable, arbitrage-enforced peg between the two assets.

NYBlue aims to acquire the majority of the world's high-quality blue zircon, effectively positioning itself as a dominant force in the market. This strategy is intended to exert influence over the supply chain, creating a ripple effect on the value of the blue zircon market throughout the industry.

NYBlue’s strategic move is not a short-term exercise; it is an ambitious end goal to take control of the multi-billion dollar gemstone market. With a collection of approximately $300 million in gemstones, NYBlue seeks to redefine the gemstone narrative globally. This move positions the company as a significant player that could impact the industry landscape for years to come.

In its quest for dominance in the gemstone market, NYBlue has announced a new and disruptive move; the launch of a blockchain-backed cryptocurrency called ZIRC, with each unit fully backed by and redeemable for one carat of blue zircon. This innovative approach enables individuals to participate in a potential surge in the value of blue zircon, providing exposure to the underlying commodity without the inherent risks associated with traditional highly volatile cryptocurrencies.

Buyers can redeem their ZIRC tokens for actual gemstones at any time, effectively eliminating the possibility of the token being worth less than the gemstone’s market price, providing consumers with a tangible and secure asset. This strategic integration of blockchain technology not only enhances transparency and security, but also enables individuals to more democratically participate in the unique world of the international gemstone trade.

Pre-sales for NYBlue are now live at Zir.co.nz .

About Zirc

Zirc offers a cryptocurrency fully backed by blue zircon. Each ZIRC token is redeemable for one carat of blue zircon, providing a stable and tangible asset. The platform aims to integrate blockchain technology to enhance transparency and security, enabling individuals to participate in the gemstone market without the risks associated with traditional cryptocurrencies. Zirc's approach democratizes access to blue zircon and offers a unique investment opportunity backed by real assets.

Contact information

Director

Mitch Brownlie

NYBlue Pty Ltd

redeem@nyblue.com