🗂️Is 2017, from Iced Tea to Blockchain Hype and the Pitfalls of Trend Chasing

📌Remember when Long Blockchain Corp., formerly Long Island Iced Tea, rode the crypto wave with a 289% stock rise in 2017 by adding ‘blockchain’ to its name? A journey from beverages to blockchain dreams.

📌As blockchain fever swept through, Long Blockchain pivoted but faced challenges: delisting from Nasdaq, a subpoena from the SEC, and abandoned mining plans. The company struggled to turn blockchain enthusiasm into tangible success.

📌Once a successful iced tea company on Nasdaq, Long Blockchain’s rebranding showcased the power of blockchain hype. But did the company’s moves reflect genuine innovation or a strategy to capitalize on the crypto craze?

📌Blockchain rebranding wasn’t unique to Long Blockchain. The trend saw companies soar on stock markets. Yet, as SEC Chairman Jay Clayton warned, not all added ‘blockchain’ meant meaningful tech pursuit. #CryptoTrendCaution”

📌Long Blockchain’s ambitious plans—mining rigs, acquisitions, and partnerships—hit roadblocks. Despite a persistent vision for blockchain, the company faced skepticism and regulatory challenges. A cautionary tale in the evolving crypto landscape.

📌Today, Long Blockchain’s journey continues. From Nasdaq delisting to selling its tea business, the company adapts. Will it find success in blockchain, or is it another case of the hype train losing steam? Only time will tell.

Source: https://flinthillsgroup.com/blockchain-is-an-answer-but-its-not-the-only-answer/