According to Binance's announcement, Binance is launching a HODLer airdrop for BNB holders.

Users who subscribe to Simple Earn using BNB will receive airdropped tokens issued by projects that have a large amount of tokens in circulation and plan to be listed on Binance soon.

Binance will make an announcement before HODLers begin airdropping new tokens. User balances and total pool balances will be snapshotted multiple times per hour to capture the hourly average balances of users in Simple Earn products (flexible and/or locked).