Yesterday's announcement from the "play and earn" game STEPN showed that the team will change its name and launch a new fitness social game "STEPN GO", which will introduce new token GGT, loan function Haus, and social interactive map function. However, looking back at the current situation of STEPN, will new STEPN GO users still pay for it?

STEPN GO: New token GGT, introduction of running shoe loan function and physical strength mechanism

The STEPN team pointed out that they are launching a new fitness social application STEPN GO, which is a lifestyle application focused on connecting fitness, sports and social functions with a multi-reward mechanism.

Jinglian News compiled the contents of the white paper, and STEPN GO will introduce the following functions, hoping to improve the playability of the game and the user experience:

New token GGT:

GGT (GO GAME TOKEN) is a game token with unlimited supply, which can be used to upgrade and strengthen sports shoes, make clothing and participate in social activities. It is similar to STEPN's GST token and can be obtained by walking or running.

Energy mechanism:

The game has a daily energy limit. Running beyond the energy limit will cause the sneakers to overheat and become temporarily unusable. Users must burn part of the sneakers to obtain energy and increase the energy limit to maintain sustainability.

Running shoe loan function Haus:

Users will be able to lend their sneakers to friends or family and share running profits with each other. Users who use Haus features more frequently will gain more reputation points and unlock more benefits.

Customizable 3D avatars:

Users can customize their avatar, appearance and clothing in STEPN GO.

In addition, clothing also has rarity. You can earn clothing fragments through running and make them into clothing, which can also be traded in the market.

Social interaction map:

Users can place a "chat box" on the interactive map in the app to interact with others and add them to their friend list.

At the same time, you can also burn GGT to make running invitations and invite others to exercise together.

Physical fitness level:

The system will evaluate the user's running frequency and degree, classifying it into "soft feet, sore feet, and strong feet", and give revenue ratios of 50%, 100%, and 150% according to the user's activity level. If the user does not run for more than a certain period of time, he or she will receive less revenue.

Clearly, this feature is designed to encourage regular use of STEPN GO and promote outdoor activities by rewarding active users and incentivizing inactive users.

In addition, users will be able to lock GMT tokens in a lottery during the STEPN GO Alpha phase in the near future to participate in the first batch of 6,000 pairs of STEPN GO sneakers.

What about STEPN?

It is reported that the STEPN team directly changed most of the official social accounts to STEPN GO, including X, Instagram, Youtube and Reddit.

This move can’t help but make long-term STEPN users worried. They asked below the tweet what to do with such an old STEPN account.

In response, STEPN team Find Satoshi Lab responded:

There will be no impact, the OG STEPN app will remain unchanged!

In other words, the two apps and accounts of STEPN and STEPN GO will exist independently. Although FSL did not disclose much information, the two accounts may be connected through other incentives.

Even the most popular trailer video is filled with excited and expectant messages; however, the official announcement contains widespread doubts among users:

You chose not to solve the original problem, but started another project and made its mechanics more complex. I don't think Stepn Go would be better.

Can the new STEPN GO still dance?

As a legend of the Move to Earn blockchain game in 2022, STEPN was once regarded as the dark horse application most likely to break out of the currency circle. In its heyday, its monthly active users once exceeded 700,000, and in-game tokens When the GST price reached new highs, it brought users considerable benefits of more than $42 per day.

(Which Move to Earn games do you remember? Can STEPN’s single-day earnings buy a cup of coffee today?)

However, the good times did not last forever. The pressure of being in a bear market and the influx of new users that gradually encountered bottlenecks caused the average income of the team and users to decrease day by day, accelerating the outflow of users.

So far, STEPN’s minimum daily revenue is only $0.06, and the number of monthly active users last month was only 14,000.

Dune STEPN Metrics：STEPN Monthly Active User (MAU)

Even so, the STEPN team is still committed to product updates and brand cooperation, including the integration of the App with Apple Pay, the launch of the new social-combined PVP game Gas Hero, and last month’s announcement of a joint brand with the sports giant Adidas to issue 1,000 NFTs.

However, the future development of STEPN or the new STEPN GO depends on whether new and old users will pay for it.

This article lets you go for a run together! The STEPN team launches the fitness social application STEPN GO and introduces the running shoe loan function. First appeared on Lian News ABMedia.