Telegram x Ton Network: Vision to become the Wechat of Web3
It can be seen that Telegram is having similar developments to WeChat when launching Telegram Wallet and Telegram Mini Apps supported by a financial system through Ton Network. The current goal of Telegram and Ton Foundation will focus on attracting users by developing TMAs in both Web2 and Web3. Currently, TMAs are being supported by Tencent through the Tencent Cloud Startup Program.
For Web3 TMAs: The Open League (TOL) ecosystem development fund Ton Foundation with 115 million USD for TMAs built on Ton spread over 3 months. Projects within TOL will offer strategies such as airdrops, memecoins, and high yields from DeFi to attract Web3 users.
For Web2 TMAs: Telegram launches the Telegram business account, allowing creators to develop Telegram bot channels (similar to TMAs) without needing to understand code. Telegram Advertising will provide a source of revenue from advertising for the above creators.
Currently, Telegram has 900 million MAUs with an expectation of reaching 1.7 billion MAUs by 2028. In particular, Ton Foundation has the ambition to attract 30% of users to Ton Network, equivalent to 500 million MAUs by 2028. Compared With current blockchains such as BNB (15.2 million MAUs), Tron (12.2 million MAUs), Bitcoin (11.2 million MAUs), the above number is extremely large.