McDonald's Hong Kong is collaborating with the popular metaverse coin project The Sandbox. As part of the collaboration, Chicken McNuggets will have 40. he will create McNuggets® Land, a metaverse playground celebrating his year.
McDonald's has chosen this popular metaverse coin project!
McDonald's Hong Kong has signed a pioneering collaboration with the popular metaverse coin project The Sandbox. In this context, McDonald's is creating a metaverse playground called McNuggets® Land. This online paradise is the 40th of Chicken McNuggets. he designed it to celebrate the anniversary. In addition, this news comes with a number of digital and physical awards.
By diving into McNuggets® Land, users can interact with game characters modeled after McDonald's Chicken McNuggets, participate in various mini-games, explore a virtual gallery that tells about the 40-year history of Chicken McNuggets, and even offer customers the iconic treat in the virtual world. In the heart of this interactive digital playground, 100,000 SAND awaits participants. There are also various prizes, including a common prize pool of mystery boxes. Specifically for Hong Kong users, there is a shared pool of 10,000 McNuggets coupons. In addition, ten people who win will enjoy a year's worth of free Chicken McNuggets.
The views of the parties on cooperation
Randy Lai, CEO of McDonald's Hong Kong, made a statement regarding the issue. Tue said, "McDonald's, which has been rooted in Hong Kong for 48 years, has always strived for innovative experiences and Happy Moments. Chicken McNuggets have 40. to celebrate the anniversary, we will give our customers a fun-filled McDonald's-themed Web3 Metaverse gaming experience. We are excited to collaborate with The Sandbox for this,” he said.
Sebastien Borget, co-founder and chief operating officer of The Sandbox, said, “McDonald's Hong Kong has 40 McNuggets. we are pleased that he chose The Sandbox as the platform to celebrate the anniversary and allow users around the world to learn more about the famous Chicken McNuggets by entering the metaverse. Hong Kong-based metaverse studio Pangu by Kenal has done a great job of bringing the Chicken McNuggets characters to life in an interactive way,” said Pangu by Kenal.
McDonald's Hong Kong's collaboration with The Sandbox is the latest in hundreds of global brands and IPS, many of which are currently preparing a virtual brand experience for their audience. Sebastien Borget said, "Web3 technology provides closer customer interaction for many brands. In addition, users are increasingly appreciating the fact that they can benefit from real value when sharing their digital identity,” he said.
Borget also stressed the importance of working with McDonald's Hong Kong. In this context, "McDonald's is a global brand with a wide customer base. Onula collaboration takes Sandbox to a new level. It also brings us closer to realizing the ultimate goal of mass adoption of the metaverse,” he said. #McDonald #metaverse #BTC #ETH #crypto2023
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