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The time of NFTs is just beginning, as large companies distribute their income to limited NFTs instead of shares. Why NFT instead of traditional crypto? Due to reducing volatility and increasing liquidity.
Therefore, if someone is looking for an NFT project with the intention of investing, then look at what the given company offers. Several commercial companies have already created NFT projects and sell plush toys, clothing, accessories and several other categories of products. (For example: Nike)
In addition to the resale of NFT, these companies offer a hold to earn program (by holding the NFT you benefit from the company's income) and the distribution of valuable airdrops.
It is important that you decide at your own risk and after proper research! Some examples of such projects: Pudgy Penguins, Bull Revolution, Nike-RTFKT