Main Takeaways

  • Binance Pay is a contactless, borderless, and secure crypto payment feature.

  • The Binance Pay WooCommerce plugin, now available for all WordPress stores, allows merchants to accept more than 70 cryptocurrencies as payment.

  • WordPress powers more than 40% of the world’s websites. This plugin means a huge range of e-commerce sites – from local artisans to international retailers – will now easily be able to accept crypto and expand their customer base.

Learn how the Binance Pay WooCommerce plugin for WordPress e-commerce stores enables merchants to accept crypto, expand their customer base, and reduce transaction fees.

As e-commerce continues to grow and evolve, businesses are constantly seeking ways to offer their customers a seamless shopping experience. One such innovation is the integration of cryptocurrency payment options on e-commerce platforms. 

The Binance Pay WooCommerce plugin, now available for all WordPress stores, allows merchants to accept more than 70 cryptocurrencies as payment, unlocking a whole new world of possibilities. In this article, we'll explore the benefits of using Binance Pay and provide a guide to integrating the plugin with your WordPress store.

What Is Binance Pay?

Binance Pay is a contactless, borderless, and secure cryptocurrency payment feature available on the Binance App. It enables users and merchants to send and receive crypto payments worldwide without incurring any additional handling fees. 

As a result, Binance Pay not only helps businesses expand their customer base, but also reduces transaction costs. It’s a convenient and secure way for businesses and individuals to make transactions using digital currencies. 

What Is WooCommerce?

WooCommerce is a free, open-source e-commerce plugin designed specifically for popular content management system (CMS) WordPress. It enables businesses to build, customize, and manage online stores directly on their WordPress websites.

Widely regarded for its flexibility and user-friendly interface, WooCommerce has become one of the most popular e-commerce platforms globally. It offers various themes and plugins that can be used to customize and expand the functionality of an online store, helping businesses create unique and personalized shopping experiences.

Why Use the Binance Pay WooCommerce Plugin

WooCommerce, the open-source e-commerce platform built on WordPress, is used by millions of businesses to manage orders online. In fact, 25% of the world's top million online stores use WooCommerce as their e-commerce platform.

Integrating Binance Pay with your WooCommerce store allows you to:

  1. Reach a broader customer base: By accepting cryptocurrencies as payment, you can cater to a growing market of crypto-savvy shoppers who prefer using digital currencies over traditional payment methods.

  2. Reduce transaction fees: Binance Pay allows merchants to receive payments without incurring special handling fees associated with using cryptocurrencies.

  3. Enhance security: Binance Pay offers both merchants and customers a secure and reliable payment solution, ensuring that transactions are safe and secure.

  4. Offer a seamless shopping experience: Integrating Binance Pay with your WooCommerce store allows you to provide a smooth, user-friendly checkout process for customers who prefer making crypto payments.

How to Integrate the Binance Pay WooCommerce Plugin

Integrating the Binance Pay plugin with your WooCommerce store is simple and straightforward. Here's a step-by-step guide to help you get started:

Step 1: Register for a Binance Pay merchant account

To use the Binance Pay plugin, you need to register for a Binance Pay Merchant Account and complete the our Know Your Customer (KYC) and Know Your Business (KYB) processes.

Step 2: Install the plugin

To install the Binance Pay plugin, navigate to the Plugins section on your WordPress dashboard. Click on [Add New], search for [Binance Pay Checkout for WooCommerce  by Binance], and install the plugin.

Step 3: Activate and configure the plugin

Once the plugin is installed, activate it by clicking on the [Activate] button. Next, you need to configure the plugin. In the WordPress admin menu on the left, select [WooCommerce] > [Settings] > [Payments]. Under [Method], check the [Enabled] checkbox for Binance Pay. Select [Manage] next to the Binance Pay plugin and enter your API credentials. 

Step 4: Go live

After you’ve completed the configuration, your WooCommerce store will be ready to accept cryptocurrency payments via Binance Pay. For more information on integrating Binance Pay with your WooCommerce store, check out the official Binance Pay merchant documentation here.

Binance Pay Is for Everyone

Binance Pay is continuing to grow in its options and reach. As more merchants join the program, crypto users will have added opportunities to spend their holdings on everyday items. Furthermore, merchants ready to embrace the future will be pleased to know that Binance Pay can give them access to a customer base of more than 22 million users. 

The Binance Pay plugin is an excellent solution for e-commerce merchants looking to accept crypto and expand their customer base. By integrating Binance Pay with your WooCommerce store, you can offer your customers a seamless shopping experience while benefiting from reduced transaction fees and increased security. 

As e-commerce flourishes and the world continues to embrace digital currencies, integrating the Binance Pay plugin with your WordPress and WooCommerce store will not only help you stay ahead of the curve, but also unlock new opportunities for growth and success in the ever-evolving digital marketplace.

Further Reading

  • Binance Pay Merchant Onboarding

  • Binance Pay x WooCommerce: Getting Started

  • Pay and Get Paid With Crypto