According to Cointelegraph, Google will update its policy to allow certain cryptocurrency products to advertise on its main search engine. Bitcoin ETFs appear to meet the criteria, sparking speculation among crypto industry insiders. It is reported that Google's cryptocurrency and related advertising policy will be revised on January 29 to allow advertising "for advertisers offering cryptocurrency trusts in the United States." Because of Google's high transaction processing capacity in search, crypto analysts are optimistic about the potential inflow of Bitcoin ETFs. According to recent data from DemandSage, Google processes 8.55 billion searches per day. However, it is worth mentioning that Google did not explicitly point out the products allowed in "cryptocurrency trust" ads.