Bloomberg predicts that the total market value of AIGC (generative AI) will reach 1.3 trillion in the next 10 years. Faced with historic opportunities, decentralized Web3 organizations and creative methods will be more adaptable to new business forms. Among them, SocialFi, a new way of playing that highlights on-chain social interaction, can better inspire the vitality of all mankind to create with AI.
Authoritative statistics: By 2033, the total market value of SocialFi will exceed 4.5 billion US dollars. If the creator economy system can better connect the Web3 market and technology, the economic value it can activate may be beyond imagination. The current global creator economy market value is 104 billion US dollars, and it will increase to 200 billion US dollars in 2026.
AIGC has great potential in the Web3 field.
AIGC will grow at a compound annual growth rate of 42% in the next ten years
What impact will AI + blockchain have on the creator economy?
New technologies are used to do new things and explore new possibilities, rather than to do old things better and incrementally. The combination of AI and blockchain is still in its initial stages of exploration and may bring new business models and opportunities.
Hashed mentioned in the article âHashedâs Requirements for Startups in 2024â that âBlockchain will redesign the creator economy and intellectual property rightsâ
As with traditional media giants, the friction of rich creative processes remains, including but not limited to creating IP derivatives such as webtoons, games, and movies, and remixing content with or without AIGC (artificial intelligence generated content). The entertainment sector takes a defensive stance against opening up IP infrastructure.
Open, on-chain, traceable/provable IP infrastructure and studios will serve as the foundation for content creators and any stakeholders in the content creation and consumption process to immerse themselves in the IP and content and develop a sense of ownership, something that was possible before the broadcast era expanded and eroded the direct affinity and relationship between content creators and consumers.
Blockchain as a technology will create a paradigm shift in the media and entertainment industry to provide more transparent and fairer management of lifetime intellectual property and royalties/revenue sharing for any stakeholder in the content creation and consumption envisioned process, thereby creating a multiplier effect for the creativity of prosumers from vTuber, cartoonists, celebrities, sports athletes, film directors to animation, film studios and talent agencies, all of whom will be groomed to be the next Pokémon or Hello Kitty.
To accelerate the above paradigm shift, infrastructure supporting IP attribution/proof or open IP standards are needed to allow flexibility in licensing and royalty schemes that incorporate the complexity of AIGC. To go further beyond IP attribution and proof, fan-driven IP crowdfunding platforms (similar to The Blacklist), fan-generated IP-like ETFs (e.g. webtoon ETFs), betting on what will happen next in anime series can be examples of capital markets created on top of interconnected IPs on the chain. Of course, individuals or businesses with high brand recognition IPs can drive this initiative faster.
Examples: Creative Commons, Token-bound NFT licenses, Story Protocol, Yuga Labs, Pudgy Penguins, Modhaus
How far is SocialFi project PoPP's Echo test from your expectations?
When creators publish content on Echo, they can only use poppat tokens to reward them. However, poppat can be obtained at no cost in the popp official social app. It is speculated that the official has not vigorously promoted it. Are there any of the following factors?
1. It is in the testing phase and does not currently support multiple chains;
2. Use poppat tokens for testing to reduce usersâ anxiety about asset security;
3. Hidden functions are not online yet?
4ă.......
The above content is only speculation and needs to be verified by the official. At present, the project has not leaked so much alpha, and the official has not responded to the specific time for a series of demand functions such as voting and staking that community users hope to achieve. In summary, it means that the project is indeed too early. If you are also interested in such track projects, you can try it out. Perhaps, everything is possible when the bull market comes.
The following are two test chains: BSC and mantle
echo bsc address: https://echobsc.popp.club/home
mantleïŒhttps://echo.popp.club/home
Disclaimer: This article does not constitute any investment advice.
