According to Odaily Planet Daily, Australian gem company NYBlue Pty Ltd announced that it has successfully obtained more than one million carats of blue zircon and plans to reshape the value dynamics of the gem market by controlling the global blue zircon supply chain.

The company has released a white paper detailing plans for a pre-sale and subsequent public offering of its “Real World Asset” (RWA) tokens. Major shareholder Mitch Brownlie said Cambodian blue zircon should be considered one of the most outstanding and undervalued gemstones on the market.

NYBlue plans to launch a cryptocurrency called ZIRC, which is backed by blue zircon. Each token can be exchanged for one carat of blue zircon, ensuring that consumers can enjoy the appreciation potential of blue zircon without taking on the volatility risk of traditional cryptocurrencies.