According to TechFlow, on July 25, the application chain infrastructure protocol Tanssi announced an important cooperation with Grupo Flow, one of the largest digital media ecosystems in Brazil, to help it expand its blockchain on Polkadot.

With over 23 million subscribers, Grupo Flow is entering the blockchain space by creating Flow Chain. Tanssi’s infrastructure will support Grupo Flow in launching a dedicated application blockchain, Flow Chain, to increase user engagement through tokenized interactions and decentralized governance.

Andre Gaigher, Chief Business Officer of Grupo Flow, said that the potential to connect with the audience through its own chain is exciting, and they look forward to exploring the roadmap in the lab and promoting the first functions of the ecosystem. Through the integration with Polkadot, Flow Chain will leverage the interconnected blockchain network and expand to ecosystems such as Ethereum and Avalanche to ensure security and consistent performance.