According to CoinCu, Sony Network Communications and Startale Labs are partnering to establish a new joint venture called 'Sony Network Communications Labs Pte. Ltd.' set to launch in mid-September. The collaboration aims to advance the development of Sony Chain, a prominent project in the blockchain arena, and create a global infrastructure supporting the Web3 era, fostering innovation in multiple industries.

The new company will leverage Sony's wide-ranging involvement across diverse business segments, such as gaming, network services, entertainment, imaging, and financial services, to provide value-added services across various sectors. By combining their expertise, skill sets, and extensive networks of partners, the companies hope to develop a blockchain that could serve as the backbone of the global Web3 infrastructure.

In June, Startale Labs received a $3.5 million investment from Sony Network Communications, further emphasizing their commitment to this strategic partnership and the development of the blockchain.