#MarketNewHype The word "hype" has firmly entered the lexicon of the modern person. In a literal translation from English, it means "commotion."

Initially, the term in Russia referred to advertising, meaning an aggressive marketing strategy, but then it seeped into all other areas.

Hype projects are called high-risk investment projects, usually short-term in nature.

Their main goal is to attract investments in the shortest possible time. Hype projects exist in all industries, including the world of cryptocurrencies.