After the internal live streaming style of Pump.fun gradually got out of control and faced external regulation and public pressure leading to the removal of the live streaming feature, Sun Yuchen's SunPump launched the live streaming feature against the trend. However, a closer look at its operating model reveals that this game has been laid out by Sun Yuchen since 2019. SunPump fills the void left by Pump.fun's removal of live streaming, but is it that the already controversial Sun Yuchen intends to go all the way or is it just another publicity stunt after previously purchasing a lunch with Buffett and a $600,000 banana?

Table of Contents

  • Sun Yuchen also plays live streaming, seizing the heat of Pump.fun.

  • The platform explicitly prohibits dark web content. Is Sun really serious this time?

Sun Yuchen also plays live streaming, seizing the heat of Pump.fun.

On December 2, Sun Yuchen announced on Twitter that SunPump officially launched the live streaming feature, and users commented below, hoping that SunPump would not follow the old path of Pump.fun. Sun Yuchen also assured that this would not happen.

In fact, SunPump does not have the built-in live streaming feature like Pump.fun, but instead collaborates with the live streaming platform DLive. This means users need to have a DLive account and link their personal channel with the cryptocurrency when listing, which indicates that content regulation depends on DLive. So, who is DLive? In fact, this platform is similar to the well-known Twitch and other platforms, but has a deep connection to blockchain.

The official introduction states that DLive originally operated on the Steemit blockchain, then transitioned to the Lino network, and was acquired by BitTorrent in 2019 and moved to the TRON network.

The platform explicitly prohibits dark web content. Is Sun really serious this time?

Currently, on the DLive homepage, although the content is not lacking in gambling and other adult content, it is still a small fry compared to the dark web content previously found on Pump.fun. DLive's service guidelines specify restrictions on live streaming content, which generally prohibits the following behaviors:

  • Disseminating or promoting harmful, deceptive, offensive, or illegal content or behavior.

  • Promoting, encouraging, providing, or enticing sexual behavior.

  • Infringing on others' privacy, harassing, threatening, or defaming others.

  • Unauthorized use of others' copyrighted works, such as rebroadcasting movies, TV shows, or sporting events.

  • Abusing platform resources or reward systems, such as using third-party programs to increase popularity or刷道具.

Currently, the live streaming content on SunPump mainly consists of faceless meme videos, such as videos of Sun Yuchen eating a comedian or animated videos. This indicates that Sun Yuchen is well-prepared for compliance, after all, he already has a ready-made platform. However, it is worth noting how much removing dark web content from live streaming can increase liquidity in the ecosystem.