Why I recommend everyone should use Binance Square?
Mentioning Binance Square, everyone should be familiar with it; even if you haven't heard of the name, you have certainly used it. The entrance to Binance Square is right on the Binance homepage, and users can easily enter by scrolling down. The various articles and information you see on the discovery page are actually content published by square creators.
Next, this article will analyze why everyone should make good use of Binance Square from the following aspects.
1. The Importance of the Square: Why Create the Square? 💪
2. Positioning of the Square and Speculation on Existing/Subsequent Functions 👻
3. Different User Types in the Square and Recommendations for Top Accounts 👀
4. How Users Can Gain Benefits from the Square 🤑
1. The Importance of the Square 💪
Binance has set Square as an important entry point at the bottom of the homepage, which proves the square's position in the Binance ecosystem. It is not merely an information publishing area but also a core strategy for Binance to build private traffic and accumulate community value. Boldly speculating, the square section will likely become an important support for Binance as a leading exchange in the future!
Why does Binance want to create the Square?
Meet the communication needs of crypto users
Crypto users need a credible and open platform to share information and exchange experiences, and the square just meets this demand.
Build a Unique Community Moat
The square adopts a UGC (User Generated Content) model, and the content ecosystem constructed by users helps form a unique community barrier, making it difficult for other platforms to replicate.
Establish a long-term, sustainable private traffic pool
The accumulation of private traffic in the square provides Binance with a long-term conversion lever for business expansion and lays a solid foundation for future development.
2. Positioning of the Square and Speculation on Existing/Subsequent Functions 👻
For any user, obtaining information is extremely important. Besides the essential trading tools CEX and DEX, social interaction platforms are also places that everyone frequently browses and communicates! Before the emergence of Binance Square, crypto users typically had the following channels to acquire information:
Top Information Platforms: Such as CoinMarketCap (CMC) and various financial news websites, providing authoritative market information.
Social Media: Platforms like Twitter, Telegram, WeChat, and QQ gather the crypto community, but the information is complex and scattered.
Real-time Interaction Platform: Tools like Tencent Meeting for live streaming, meetings, etc., used for project AMA, community interaction, etc.
2.1 Positioning of Binance Square
The emergence of the square may signify the integration and upgrade of acquiring crypto information and social interaction, offering the opportunity for everyone to use a single platform to achieve all necessary functions. It constructs a multifunctional interactive platform for the crypto industry, catering to user needs from information acquisition to in-depth social interaction. Its core positioning includes at least the following aspects:
One-stop Crypto Information and Social Interaction Platform
User Generated Content Platform (UGC)
Private Traffic Pool and User Conversion Engine
Knowledge Sharing and User Growth Platform
2.2 Current Functions of the Square
Currently, the square encompasses various functions that can meet users' diverse needs, from acquiring information to interactive communication:
Discovery: Aggregates the latest market information, quality content, and trending topics to help users quickly obtain industry dynamics.
Follow and Communicate: Various information published and shared by other users, allowing users to interact through following, liking, commenting, etc., enhancing the community atmosphere.
Announcement: Important information released by Binance, including new features/token launches, platform maintenance, event announcements, etc., ensuring that users stay informed about platform developments.
News: Provides real-time information on the global crypto market, such as policy changes, project progress, and market trends, allowing users to stay updated on the latest market conditions.
Binance Academy: The academy section provides users with systematic crypto knowledge tutorials, from basic entry-level to advanced strategy analyses, helping users gradually improve their investment skills.
Live Streaming (AMA): The live streaming section of the square provides real-time interaction with industry experts and project parties, helping users gain a deeper understanding of the market and enhance their knowledge.
Hidden Functions:
Video Sharing: Users can publish short videos to vividly showcase market views and strategies.
Check-in: Daily check-ins accumulate points that can be redeemed for benefits.
Follow and Socialize: Users can follow their favorite creators and create social relationship chains.
Profile: Users can modify their nickname and profile on their personal homepage to showcase their personality.
Chat Room: Provides a group chat feature for real-time discussions, facilitating users to exchange views and strategies.
2.3 Speculation on Future Functions of the Square
To further enhance user experience, Binance Square may continue to optimize existing functions and add new features, making it a one-stop platform similar to 'information + Twitter + WeChat + Tencent Meeting'. Below are some possible subsequent function speculations:
Intelligent Content Recommendation System
Personalized content recommendations based on user browsing preferences, follow records, and other data.
Theme Communities and Diversified Social Networks
The square may launch theme communities based on interests and projects, allowing users to join specific communities (such as DeFi, NFT, etc.) and find like-minded users, enhancing a sense of community belonging.
User Live Streaming Real-time Interaction and Rewards
The square has already opened live streaming functions, allowing KOL users to communicate with fans through live broadcasts. In the future, there may be real-time market interpretations, live demonstrations, Q&As, and other activities to enhance the practicality and diversity of live streaming.
Task System and Points Incentive
In the future, a task system may be introduced to launch more types of tasks and reward mechanisms, such as daily tasks, weekly challenges, and achievement systems, etc.
Creator Revenue-Sharing Mechanism and Fan Subscription
Introduce a creator revenue-sharing and fan subscription function, where quality creators can enable 'fan subscriptions' so that fans can enjoy exclusive content or market analyses after paying for subscriptions, and creators receive a share of the subscription fees.
Creator Revenue and Multidimensional Reward Mechanism
In addition to check-in points and content mining, the square may introduce a reward mechanism based on content likes, comments, reading volume, etc., to attract quality creators to contribute content and improve the UGC ecosystem.
Creator Growth Center and Training Programs
Provide a growth center for creators, joining exclusive training programs, content planning guidelines, etc., to help novice creators grow into quality content providers.
Personalized User Homepages and Achievement Displays
User homepages may include achievement display features, badges, etc., allowing users to showcase their personal style and growth, enhancing interaction enthusiasm.
2.4 Future Outlook: A Collective that Meets All User Needs
With these functionalities, the square is expected to become a one-stop platform for crypto users, integrating information, social interaction, learning, and interaction, achieving a true integration of 'information + Twitter + WeChat + Tencent Meeting':
3. Different User Types in the Square and Recommendations for Top Accounts 👀
The core resource of a content community should be its creators. Quality creator resources, as core resource producers of a content-based community platform, must interact with the recommendation system at various lifecycle stages or links. Interacting with creators at different stages through the recommendation system can ensure the entire square ecosystem operates more effectively!
3.1 User Ranking in the Square
Square users can be roughly ranked according to the quality/frequency of content output and influence, and every user can rise by continuously producing content. Constantly encouraging users to self-improve their levels is the core value of the square product!
Top Creators: Top creators are the main content producers in the square and are also the opinion leaders of the platform. The content they publish is usually of high quality and authority, accumulating a large number of fans and having a high influence within the square.
Mid-tier Creators: Mid-tier creators are important content contributors in the square, usually possessing certain market experience and a fan base. Although their content influence is not as strong as that of top creators, they still provide a substantial amount of quality content for the square.
New Creators: New creators are content producers who have recently joined the square. They are in the initial stage of creation, and their published content is relatively basic, with lower interaction levels.
Occasional Creators: Occasional creators are users who publish content irregularly and participate infrequently; their creative activities are sporadic, usually only publishing content on topics of interest or during specific events.
Content Browsers: Content browsers are the main content consumers of the square. They do not engage in content production but primarily browse and interact, mainly acquiring information, learning investment knowledge, and participating in discussions.
3.2 Content Creation Types and Recommendations for Top Bloggers
Binance Square provides users with rich content and learning resources, whether they are contract/spot trading users, financial users, or yield farming users. Everyone can find content and learning directions that suit their needs in the square. Different types of creators should be recommended for different types of users. The following is an introduction to various creators in the square, which can help everyone make more efficient use of square resources. (No particular order; the number of recommendations is limited by the editor's knowledge)
Copy Trading Creators
Content Characteristics: Mainly focused on price analysis and trading strategies for contracts and spot trading, suitable for users who wish to follow market experts in trading. Real-time price trend analyses and strategies will be published based on market conditions to help users determine buy and sell timings.
Suitable Users: Contract users, spot users. Copy trading content can help these users learn market analysis thinking and improve market judgment skills.
Recommended Accounts: @颜驰Bit @艾叔 @Crypto Trader Zhu Yidan @无邪Crypto
Tutorial Creators
Content Characteristics: Focused on sharing tutorials on financial management and yield farming, helping users understand how to participate in platform activities and financial projects. Their content usually details the operating process and precautions, suitable for novice users and financial users.
Suitable Users: Financial users and newcomers, especially those interested in platform activities and financial products, can obtain detailed tutorials and revenue strategies.
Recommended Accounts: @PhyrexNi @Marktowin-Project Researcher @泵泵超人 @加密狗
Technical Creators
Content Characteristics: Focused on technical analysis of market data, using charts, indicators, and other tools to deeply interpret market trends, providing users with more professional trading references. This content is suitable for those who wish to trade through technical analysis.
Suitable Users: Contract and spot users interested in technical analysis, who can gain a deeper understanding of market data through technical content and enhance their analysis skills.
Recommended Accounts: @Eric SJ @大漠哥 @BitHappy @分析师舒琴
Story Creators
Content Characteristics: Share their real experiences in the crypto space, including successful and failed investment stories. By sharing their investment journeys, these creators help other users gain insights from real cases, avoiding common pitfalls in investment.
Suitable Users: Users interested in investment experiences and stories, especially those who like to learn from others' experiences. Story-based content helps users gain more authentic investment insights.
Recommended Accounts: @0xMoon @唐华斑竹 @00xxx @Crypto友良
Information Creators
Content Characteristics: Focused on publishing news updates and policy information from the crypto market, helping users understand global market trends as soon as possible. Their content updates frequently and comes from authoritative sources, making it an important information source for spot and contract users.
Suitable Users: Spot and contract users who need real-time market updates; informational content can help these users better track market changes.
Recommended Accounts: @Binance News @吴说区块链 @BlockBeats @深潮 TechFlow
Official Account
Content Characteristics: Responsible for publishing platform announcements, event notifications, new feature introductions, etc., ensuring that users can stay updated on the latest developments of the Binance platform.
Suitable Users: All square users; official content helps users better understand and use platform functions and is the main channel for users to obtain official information.
Recommended Accounts: @Binance Square @Binance Chinese Community @Binance Binance Chinese @Xuetang
Well-known Figures
Content Characteristics: Well-known figures in the crypto space, their speeches have credibility and are closely watched by countless people.
Suitable Users: All square users.
Recommended Accounts: @CZ @Yi He @Justin Sun @DiscusFish
4. How Users Can Gain Benefits from the Square 🤑
Now we come to the part everyone is most concerned about: how can users gain benefits from the square? First, with abundant content and interaction methods, users can not only learn and acquire market information but also follow the strategies and operations of excellent bloggers to find suitable profit methods. Additionally, the square itself provides users with many benefits; participating more will provide opportunities to receive substantial rewards.
4.1 How KOL Users Can Quickly Settle in the Square
For users who already have a certain fan base or content production capabilities, Binance Square is a highly promising platform for influence expansion and revenue conversion. Binance's strong market influence can help KOLs quickly shift and expand their fan base, achieving healthy growth.
Seamless transfer and fan growth: Binance's market position aids KOLs in seamlessly transferring fans, helping them quickly accumulate fans within the square. Furthermore, the square will recommend and expose quality content, continually growing KOLs' fan base and forming a virtuous cycle.
Stable Fan Interaction Platform: Binance Square's inclusivity is higher than that of other platforms. As long as the content adheres to community rules, there is no need to worry about account bans, making it a reliable channel for fan contact.
High-quality content attracts attention: For users with a foundation in content output, publishing high-quality market analyses, trading strategies, and tutorial content will be more likely to attract attention from square users.
Creator Rewards and Learning Opportunities: As fans grow, the square will undoubtedly support quality creators, such as awarding trophies and badges. Inviting them to participate in creator training camps to continuously enhance their industry status and gain more exposure and revenue.
4.2 How Ordinary Users Can Quickly Gain Benefits
Regular users, as the main content consumers of the square, can also earn income through various channels:
Learn KOL strategies to optimize trading decisions: Ordinary users can follow leading KOLs to learn their market analyses and trading strategies, accumulating practical investment skills. This not only helps users optimize investment decisions but also reduces trial-and-error costs, enhancing trading returns.
Master market dynamics and seize trading opportunities: The square contains a wealth of informational content that helps users stay updated on market trends, policy changes, and other critical information. This is vital for spot and contract users, as it aids in seizing market opportunities in a timely manner, thereby enhancing trading returns.
Try Content Creation: Ordinary users can also try to publish content, such as sharing their views or experiences, gradually accumulating fans and gaining further benefits through content creation.
4.3 Rewards Applicable to All Users
Binance Square provides all users with a series of universal reward mechanisms, allowing any user to earn points and benefits through the following methods:
New User Benefits
The latest new user tasks launched by Binance Square allow new users to earn 100 points just by publishing their first post. These points can be redeemed for transaction fee refund vouchers, approximately equivalent to 0.05 BNB (30 USD), effectively reducing trading costs.
Completion Method: Go to the Creator Center, click 'Check-in', and scroll to the 'Newbie Tasks' section to claim points.
Essay Activity
The square periodically hosts essay competitions, encouraging users to share their analyses on project development or market prospects. Selected outstanding content can receive substantial rewards, providing tangible returns for creators.
Content Mining and Rewards
The square features a content mining mechanism, allowing users to purchase tokens through article links in the square, with part of the transaction fees returned to the article authors.
The square allows users to tip creators for their content, supporting creators in gaining direct economic benefits.
Official Communication Rewards
Users can participate in Binance Square's official live streaming communication meetings and interact online with KOLs and industry experts, with opportunities to gain practical investment knowledge and receive rewards during participation.
Live Streaming for Sales
Live streaming can also achieve sales revenue through Binance Square's content mining mechanism. Creators can share products and recommend tokens during the live stream, and earn revenue through fans purchasing related tokens or products directly in the live stream.
Finally
From Binance's emphasis on the square section, it is evident that more resources will inevitably be directed towards the square in the future, whether through traffic support or direct financial investment, and all of this will ultimately benefit the users. Therefore, we should actively participate and seize these opportunities, making good use of the square's functions and rights!
After all, users and the platform complement each other, and neither can be absent. Only when users and the platform achieve mutual success and progress together can Binance solidify its position as a leading exchange and continue to lead the industry for a long time!
