Sun Yuchen eats an extremely expensive banana, the trillion-dollar cryptocurrency market has yet to win over retail investors' hearts.
On November 29, Sun Yuchen ate a banana from the artwork "Comedian" in Hong Kong.
Cryptocurrency mogul Sun Yuchen was seen smiling while eating a banana worth $6.2 million in Hong Kong, a scene that has drawn more attention to digital assets, as the cryptocurrency industry strives to maintain its epic upward momentum on track.
The banana comes from a viral conceptual artwork "Comedian," which Sun Yuchen purchased last week at a Sotheby's auction. For Sun Yuchen, conspicuous consumption has become part of art history, and as the owner of the piece, he has the right to display it with a new banana.
Sun Yuchen stated that this artwork is like cryptocurrency, with meaning derived from the concept. The U.S. Securities and Exchange Commission (SEC) once accused Sun Yuchen of fraud, which he denied. In an interview, he mentioned that the bridge between memes, cryptocurrency, and art is "very meaningful."
Like Sun Yuchen's event on Friday, regardless of the stated goals, it draws external attention to the cryptocurrency market.