NEWS: Meta has announced that political advertisers are prohibited from using its new generative AI ad campaign creation tools. The company updated its help center with a note explaining that these tools are not allowed for political ads because they can be used to create synthetic media that could mislead voters.
Generative AI ad creation tools are a type of software that can be used to create realistic images, videos, and text using artificial intelligence. These tools are increasingly popular and have the potential to be used to create false or misleading content.
Meta is concerned that generative AI ad creation tools could be used to create false or misleading political ads. The company has stated that it is committed to protecting the integrity of its platform and does not want to be used to spread misinformation.
The ban on generative AI ad creation tools for political advertisers is a significant development. It shows that Meta is taking the threat of misinformation seriously and is willing to take action to combat it.