BlockBeats News, November 22, Nasdaq-listed company Interactive Strength (NASDAQ: TRNR) announced an exciting plan - the company’s board approved the purchase of up to $5 million in Bitcoin as a reserve asset! The purchase amount will not exceed 25% of the company’s average daily cash holdings over the past three months. 💰
Company CEO Trent Ward expressed optimism about this, pointing out that the approval of Bitcoin ETFs and the increasing participation of institutional investors are driving Bitcoin to be gradually recognized by mainstream asset markets. Ward believes that Bitcoin not only has anti-inflation characteristics but can also serve as a reliable store of value. This initiative seems to add more confidence to Bitcoin's position in traditional financial markets.
Moreover, Interactive Strength also plans to accept payments in specific cryptocurrencies and will retain these revenues as Bitcoin up to the same limit as its reserve assets. This strategy aims to enhance shareholder value through innovative means. As a professional fitness equipment manufacturer, Interactive Strength owns two major brands, CLMB and FORME, and this Bitcoin investment plan undoubtedly injects new vitality into the company.
What are your thoughts on this investment? How do you view the potential of Bitcoin as a reserve asset? Feel free to share your views in the comments and join us in discussing this vibrant market!