From beautiful host to billionaire
There are three major exchanges that started in China, namely Binance, Huobi and OKcoin.
She is He Yi, the co-founder and CMO of Binance Exchange. From a mountain village girl to a beautiful host, to the co-founder of a cryptocurrency exchange, she has already achieved a class leap.
University teacher, well-known travel TV host, psychological counselor, no matter which career she is in, He Yishun can live the rest of her life smoothly, and she resolutely devoted herself to the Internet financial industry. With her intelligence, courage and diligence, she became A world-renowned sister in the Bitcoin trading circle.
From campus confidant to teacher to CMO of a listed company, life will be more meaningful if you ride the wind and waves
Looking back on He Yi's career, each time spans a huge span. She once had fun with students in college, and also camped out in a violent storm to host a travel show. Her rich career has greatly enriched her life experience, cultivated her high sensitivity to the market, and laid the foundation for her future entrepreneurial journey.
He Yi refused to live a smooth life, and she overcame obstacles along the way. When people didn't know what Bitcoin was, He Yi had already plunged into the Internet financial industry. In this field dominated by men, she used her wisdom to become an absolute leader in the currency circle.
He Yi joins Binance and makes a strong comeback
Before returning to Internet finance, He Yi seized the Internet spotlight and built China's largest live broadcast platform. At its peak, she retreated. Nowadays, He Yi has returned to the public eye as the "big sister in the currency circle". She has joined Binance as CMO, co-founder and director, and has become an outstanding female entrepreneur.
In 2017, the central government implemented strict regulations, which shocked the digital currency industry; however, Binance rose at an alarming rate amidst the turmoil. This is closely related to He Yi's strong crisis public relations and unique strategic vision.
When He Yi joined Binance, he made a bold statement to build Binance into a truly world-class trading platform. She did it. In just three years, the trading volume of Binance’s BNB and the newly launched BTM surged, ranking 10th in the world in terms of trading volume. This is the charm and strength of the “big sister in the currency circle”.
