Every time when the market liquidity is sufficient:
There must be a hot spot that will ignite the market and traditional media will start reporting.
This time it is Hippo that has gone viral. According to logic: it should be the beginning. A good IP is still in its early stages and generally has a second wave.
In the first wave, the heat starts, and there are primary market players who buy and make money, and there is a get-rich-quick effect. There are only a few top players.
In the second wave, listing on a major exchange is the real start of fomo, but there will be a callback before listing on a major exchange because it needs to absorb funds.
Finally, the wealth effect on the chain explodes, and many people rush in crazily