According to Foresight News, Seraphim, head of growth at Ethena Labs, said in a post, "I am the co-founder of OnlyFans. I have never talked about this publicly, and as far as I know, no one else has said it. But it's true. Before Leonid Radvinsky (the major shareholder of OnlyFans), I was already working on building OnlyFans. When he told me that he thought he was the best person in the world to do it, I agreed. His unique combination of skills - both a visionary, a deep understanding of webcamming, and a passion for empowering adult creators, makes him the perfect person for this task. He is a true builder. After going online, development progressed slowly. Sometimes, I would randomly create some model profiles to create the illusion of more interest, hoping to inspire the community. Leonid would ask me if I did it, and I would lie and say no. Then, it broke out - suddenly, the whole world began to care about it. The pressure of that attention was unbearable, but it was also an incredible experience that fundamentally changed my life, with both good and bad effects. I started in March 2019. Yue is gone. Maybe one day I'll share more details, I just needed to get these words off my chest."