The death of Kazuo Wada, a tragic song under the wheel of the times

In 1997, the Japanese retail empire Yaohan collapsed, and its founder Kazuo Wada went from being a retail king to a bankrupt, reflecting the cruel reality after the bursting of the economic bubble. But in times of crisis, there are always brave warriors who go against the current.

UNIQLO's Tadashi Yanai: Rebuilding the low-price myth

Faced with the economic downturn and consumption downgrade, Yanai Tadashi took decisive action to reshape the UNIQLO brand by optimizing the supply chain, improving product quality, and delegating management authority. He created a hit fleece sweater, led the market trend, and successfully brought UNIQLO to the global stage. Today, UNIQLO has become the world's third largest clothing retailer, and Yanai Tadashi has twice become Japan's richest man, with a market value of over 640 billion yuan.

7-Eleven Toshifumi Suzuki: Innovation and service go hand in hand

Toshifumi Suzuki took over 7-Eleven. Facing the crisis of convenience store saturation, he insisted on innovating products and services, such as launching high-priced and high-quality rice balls and introducing ATM machines, constantly creating new demands. He emphasized the importance of opening stores intensively and focusing on quality, and made 7-Eleven the king of convenience stores in the world, with annual revenue exceeding 11 trillion yen and a market value of nearly 220 billion yuan.

Don Quijote: The Ultimate Art of Discount Retail

Takao Yasuda has taken a unique approach in the discount retail sector, seizing high-quality sources through cash settlement, involving all employees in product procurement, and developing independent brands to build differentiated competitive advantages. His unique product display and marketing strategies have made Don Quijote a "treasure hunt paradise" in the hearts of consumers. Today, Don Quijote has become the fourth largest retail brand in Japan, with a market value of over 110 billion yuan.

Summary: The way of the king in adversity

In the economic winter, these three entrepreneurs, with their keen market insight, resolute decision-making and unremitting innovative spirit, not only successfully withstood the impact of economic downturn, but also achieved geometric growth in wealth. Their stories provide valuable inspiration for cryptocurrency investors: in an uncertain market environment, only by continuous innovation, proactive attack and accurate satisfaction of user needs can one become a real winner.

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