Author: Pix
Compiled by: Wenser, Odaily Planet Daily
Editor's note: As the founder of the NFT series Milady, Charlotte Fang has received a lot of attention for her controversial speeches and multiple identities in the industry. Some people say that he has created a unique NFT cultural community through Milady; others think that he is a spokesperson for extreme ideas. On June 13, the sale of the Meme coin CULT issued by her ended, and finally raised 5861.8 ETH, but the official project is currently in daily maintenance, and the specific plan for token issuance has not yet been announced.
This article is an introduction to Charlotte Fang’s past experiences, allowing readers to gain a preliminary understanding of the unique story of this person known as the "NFT cult leader."
Charlotte Fang's past: A small beginning
He has personally established the largest NFT "cult" (due to the fanaticism and meme content shown by Milady community members, as well as the extreme admiration for Charlotte Fang herself), but he has also been associated with controversy and scandals. He was once spurned and even abused by many people in the industry for his extreme remarks, but recently, he still raised more than 20 million US dollars in the fundraising stage of the latest Meme coin project CULT. Here are his many unknown stories:
The past of a serial entrepreneur: Milady project is not the first "startup"
Charlotte Fang (formerly known as Krishna Okhandiar)'s first project was not Remilio or Milady, but an NFT similar to Meme coin called Yayo (according to what he revealed). But the existence of this project was very short-lived. Later, he returned to his beloved "old line" - the world of crypto art.
In August 2021, the Milady project was officially created. This is a novel, cartoon-like NFT series, and the roadmap of this project has only one thing-building a Minecraft-like server. But surprisingly, this roadmap planning has indeed been favored by the market.
Milady Pixel Minecraft Server
The NFT series sold out quickly, and then gradually expanded its ecosystem. By April 2022, Milady's floor price rose to 1.55 ETH, entering the ranks of second-tier blue-chip NFTs. Just when everything seemed to be running smoothly, something unexpected happened.
Source of controversy: Social experiment enthusiast or extremist?
Before Charlotte Fang entered the field of crypto art (of course not just art), maybe he liked some strange performance art? He himself called it a "social experiment" called "Miya" - the protagonist is a virtual identity that exists as a girl, and the Twitter account she opened has posted a lot of racist, homophobic and white nationalist comments. In May 2022, the founder of DefiLlama revealed that Charlotte Fang was the mastermind behind the account. For a time, the NFT and crypto fields were quite shaken, and Milady's floor price plummeted rapidly.
Milady price plummeted to 0.26 ETH
Afterwards, Charlotte Fang turned a deaf ear to all external voices, showed an indifferent and cold attitude, and refused to communicate with the outside world on the matter.
But later, he changed his mind - he published an article to fight back against the accusations of extreme remarks such as racism, claiming that the content posted on the virtual girl's social media account was just a kind of "performance art", and that he was not a believer in these extreme remarks and extreme ideas, and that there were many misunderstandings about his remarks and actions.
Is it really just a misunderstanding?
Judging from the market feedback, many people did choose to believe his words - Milady's floor price rose again, and criticism of it in the NFT and cryptocurrency fields gradually decreased.
Milady and Remilio have a cult-like community. Although many holders chose to sell during the turmoil, there are still some core community members who chose to stand with Charlotte Fang and continue to stay in the Milady community. These people helped the project survive the "crypto winter" in 2022.
For about a year, Milady's floor price remained within a relatively stable range, and trading volume was extremely active. But at this time, another astonishing thing happened.
Musk's Butterfly Effect: The Birth of a New Meme Symbol
On May 10, 2023, Elon Musk posted a tweet with the Milady emoji package, which reads "There is no meme, I love you." (Note from Odaily: The watermark on the lower left corner of the image is from a certain emoji website, imgfli.com).
Musk's unintentional move opened up Milady's imagination
Milady’s floor prices subsequently skyrocketed.
In the in-depth research and excavation, Musk found the Milady emoticon package through tweets on the X platform. (A guess)
According to Charlotte Fang herself, perhaps Musk read and quoted his research and related opinions on VR, AR and other technologies and accelerators.
Three months later, Milady became the 10K PFP NFT series with the second highest floor price after Cryptopunks and BAYC.
Milady Floor Price Performance
Just as the excitement was gradually dying down, new twists and turns were brewing.
Internal strife within the team: a hasty ending
In September 2023, Charlotte Fang filed a lawsuit against three internal members of the Milady Maker team.
However, the outside world knows very little about the specific development and details of this matter.
What we know is that earlier this year, Charlotte Fang voluntarily withdrew the lawsuit.
And now, despite many controversies, lawsuits and even internal conflicts, Charlotte Fang is still achieving impressive results:
Milady still ranks among the top 10K PFP NFT series in existence (floor price is around 4th place);
Previously, the project raised $20 million in funding through the pre-sale of Meme Coin CULT;
As an NFT with a certain influence and popularity both at home and abroad, Milady is one of the few blue-chip NFTs that frequently receives airdrops.
At the end of the story, do you think Charlotte Fang is the initiator of the "cult" or a misunderstood gifted child?
It is worth mentioning that the style of Charlotte Fang’s daily tweets is quite unique. It can be seen that he is very familiar with gaining attention on the Internet, and each tweet looks like a "fanatical declaration" of the Milady community.
As for how the CULT token will perform in the future and whether he will start his own "social experiment" again, we will wait and see.
Charlotte Fang's recent tweets