Nudge is launching a new decentralized finance (DeFi) protocol on Ethereum designed to unlock the economic value hidden in usersâ wallets, it told Cointelegraph on Aug. 15.
The goal is to create a two-sided marketplace where Web3 protocols pay incentives to users â or âNudgesâ â for directing onchain assets, liquidity and engagement.
Nudge will launch a new DeFi primitive called âRe:allocation Valueâ that represents the economic value of usersâ onchain activity, according to the company.
âUsers can extract a significant amount of this value by getting paid or âIncentivizedâ by the protocol to reallocate these scarce items onchain,â Nudge said in a statement shared with Cointelegraph.
Related: Airdrop token prices crash â Does Web3 need a new model?
Nudgeâs programmable smart contracts allow participating protocols to create âsophisticated eligibility and payout criteriaâ for incentive programs, it said.
âOne significant use case is asset nudges, where users can earn rewards by reallocating their holdingsâstablecoins, memecoins, or governance tokensâamong competing ecosystems,â the statement said.
Other use cases include âliquidity nudges,â where users increase their returns by reallocating their staked Ether (stETH) or liquidity to the highest bidder, and âactivity nudges,â where protocols pay users to redirect engagement.
#web3 #ETH #stETH #Nudge #Defi