#Google said today that more than 2 billion logged-in monthly users are watching
#YouTube Shorts, giving it an edge over competitors like
#TikTok and
#Instagram Reels. This number is up from 1.5 billion monthly logged-in users for YouTube
#Shorts announced last year.
During its Q2 2023 results, Google also said that YouTube brought in $7.67 billion through ads, beating analyst estimates and registering a growth of 4% year-on-year. The company is also bringing 30-second unskippable ads to its premium ad offering YouTube Select.