MicroStrategy is making waves with its massive Bitcoin purchases, surpassing its 2021 bull market records. In November 2024 alone, the company acquired over 134,000 BTC, with prices reaching up to $97,000 per coin. This aggressive buying strategy has inspired other firms and is seen as a positive catalyst for Bitcoin's price.

Additionally, MicroStrategy is set to join the Nasdaq 100 index on December 23, 2024, offering stock investors indirect exposure to Bitcoin. The company has also expanded its board, adding notable figures like former Binance.US CEO Brian Brooks. Michael Saylor, co-founder, remains bullish, predicting Bitcoin prices could reach $1 million.