NFTs are making waves in the mainstream with Doodles partnering with McDonald's to feature their colorful artwork on over 100 million coffee cups across the US. This collaboration, starting November 18, aims to introduce Web3 to a broader audience, with all McDonald's locations expected to stock the cups by November 21. The Doodles NFT collection has seen a significant boost, with its floor price more than doubling. This partnership is being hailed as a major milestone for Web3 brands, showcasing the potential for NFT projects to create cultural moments on a massive scale.